Cartier Crocodile was founded in Singapore from 1947, and entered the China market from 1993. It is composed of brand counters of department stores, street shops, main flagship stores and online stores, and has been awarded the top ten best-selling brands in the national market by the National Bureau of Statistics for many years. [ 10][ 1 1]

Antarctic e-commerce, formerly known as Antarctic people, was founded in 1998. It has no production business, and its main business is brand comprehensive service and dealer brand authorization service, with brands such as Antarctic people, Cartier Crocodile, Classic Teddy and Antarctic Youxuan. [4][8]20 16 In June, Antarctic e-commerce completed its backdoor listing for five months, and the company acquired 95% equity of CCPL at a price of 594 million yuan. CCPL owns the "CARTELO" brand and related trademarks *** 168, including CARTELO and Crocodile Map, Cartier and Cartier Crocodile. After the acquisition, brands such as Cartier Crocodile were under the ownership of Antarctic people, and the road of selling tag was also started. [3] After the acquisition, the sales volume of Cartier Crocodiles increased from 379 million in 20 16 to 3.372 billion in 2020, an eight-fold increase in four years. The revenue of Antarctic e-commerce itself also increased from 5.2 1 billion to 4172 million, an increase of 700%. [7]

After the acquisition of Cartier Crocodile, the sales volume increased rapidly, with a sharp increase in the first half of 20021850 million, but the word-of-mouth also declined. In March, 2022, Cartier Crocodile luggage was detected that the fuel fell off and touched the skin, causing allergies. [9]