Planning scheme of 2022 Spring Festival theme activities 1 1. Background of Spring Festival activities:
20xx Spring Festival is coming. Are you ready for new goals in the new year? Looking back on 20xx years, we have been established for x years. During this period, we successfully opened five branches, and established loyal customers and developed new customers through special promotions, sweepstakes, gifts and other promotional activities and public welfare activities, which improved the company's sales performance and established a brand image. By then! In the new year, we will give back to our customers with large-scale promotional activities, and let our customers and friends enter the people with new feelings, new benefits and new gains!
Second, the theme of the Spring Festival activities:
1) Spring Festival celebration gifts for the Spring Festival.
2) Lantern Festival Love Lantern Festival
3) Feel warm and romantic on Valentine's Day.
Third, the Spring Festival activities time:
20xx x month x day -20xx year x month x day
Four, the Spring Festival activities layout planning:
Warm colors are mainly used inside and outside (red, orange and yellow).
1. Off-site layout:
1) 10 Store * * * Make 10 giant pair and put it at the door (theme promotion and activity promotion).
2) The outer packing column shall be uniformly packed according to the actual situation of the store.
3) The big lantern (1250px) hangs above the entrance, which is very beautiful.
4) 10 Store has 8 vertical pairs for each store, and the contact cost of each store.
5) The red carpet (6mx2m) shall be laid in front of each store.
6) The special place for Spring Festival is posted at the entrance and exit, and the content can be a New Year greeting pattern or a theme of Spring Festival activities (uniformly produced by the marketing department).
2. Site layout:
1) Store pop signs use special signs for the Spring Festival, posters, billboards and price stickers.
2) Stores uniformly hang Spring Festival banners, lanterns and stickers, balloons and colorful flags, and pile up and cover Spring Festival advertising cloth.
3) Play Spring Festival CDs, special offers and activities at the promotion venue.
4) Make a painting (made of KT board) on a street (made by the marketing department).
5) Make auspicious doors, and design them according to the exhibition direction of shopping malls during the Spring Festival.
Channel layout:
1) Hang a special flag for the Spring Festival (designed and produced by the marketing department).
2) according to the actual space size of the promotion site, hang lanterns between the gaps of lamps and lanterns.
New year's goods display area:
1) The area above is decorated with colored lights, balloons, maple leaves, small lanterns, colorful flags and yellow tinfoil to outline the whole area.
2) Display the goods in the gourmet area, hang the words "New Year Street" on it, and use KT board to make it in place.
3) The display of special areas is mainly in the form of heap and must be marked with POP. It is recommended that all piles be marked with gun paper. If the area is located in the main passage or entrance, an arch is made with colored lights right in front of the area, and the flashing of colored lights is the main form.
Loudaokou:
1) You can use KT board as an arch for celebrating the Spring Festival or use balloons as an arched door.
2) You can draw posters (activity content and festive patterns) on the corridor wall, or cut flowers for the Spring Festival celebration, and arrange them as high as possible to avoid customers picking them up.
3) Marketing shops with elevators decorate the atmosphere of the elevator entrance. Red lanterns, colored strips, balloons, Chinese knots, colored lights and other materials can be hung at the elevator entrance to dress up.
3. Staff arrangement and terms of service
1) Make a uniform hat for Spring Festival employees, and every employee should wear it.
2) Staff service terms during the Spring Festival: Hello! Happy new year! Welcome to visit!
3) Cashiers wear Tang suits.
Verb (abbreviation of verb) Spring Festival activities display and commodity promotion
1) Special promotion
Specific special commodity types: mainly winter commodities, new year's goods and holiday gifts. It mainly includes nutrition and health products, beer, wine, tonic wine, northern and southern goods, edible oil for grain and oil products, candied snacks, gift boxes for brewed food, etc. Among them, fresh food, cooked food, fruits, dried seafood, etc. Added, the above goods can be mainly displayed or displayed as a street.
2) Gift promotion
Contact more than 30 kinds of goods to buy gifts, including health care products, tonic wine, edible oil for grain and oil products, candied snacks, cooked food gift boxes, kitchen supplies and so on.
The gift is sponsored by the manufacturer. (executed by the marketing department of the mall * * *)
1) Large-scale cultural promotion activities of manufacturers.
2) Manufacturers should hold large-scale cultural activities and perform circular performances to increase passenger flow and sales.
3) Contact manufacturers to do large-scale off-site activities, which require stores to prepare in advance.
Media promotion of intransitive verbs during the Spring Festival;
Evening paper, new year DM poster, activity painting poster, banner, TV publicity, radio publicity, etc. , propaganda car, bicycle propaganda team.
2022 Spring Festival Theme Activity Planning Scheme 21. Activity Background
The Spring Festival is coming, let your love turn into a rich New Year's Eve dinner and send it to families in need. Do you want it? Today, the "Charity New Year's Eve" sponsored by xx Charity Federation, xx Evening News, xx Music Broadcasting and xx Catering Trade Association was officially launched. This activity will be attended by the city's loving restaurants, caring enterprises, units and citizens, offering a rich and delicious New Year's Eve dinner to low-income families with low-income subsistence allowances or mobility difficulties in the city, so that they can have a happy New Year.
Second, the theme of the event
20xx "Charity New Year's Eve" activity.
Third, the activity time
Xx, xx to the beginning of xx.
IV. Purpose of the activity
20xx Spring Festival "Charity New Year's Eve" activities, each xx yuan, so that the city's xx families in need to eat delicious New Year's Eve.
Verb (abbreviation of verb) activity donation method
1, caring enterprises or caring individuals donate to the Municipal Charity Federation in the form of "xx", and each donation is xx yuan, which will be ordered by the Municipal Charity Federation and distributed to needy households, and the donation will be announced to the public;
2. Encourage Love Restaurant to pledge "xx", or donate homemade New Year's Eve dinner to needy households according to the characteristics of this restaurant, with a cost of xx yuan per copy (three people; Eight courses, refer to the attached menu);
Introduction to intransitive verb activities
"Charity New Year's Eve" is one of the three major activities of "Spring Festival Charity Express", which has been successfully held for xx years. In 20xx, the city and district * * * raised xx copies, of which the xx Charity Federation raised more than xx yuan, among which all sectors of society pledged more than xx yuan and the named charity fund pledged more than xx yuan. The catering enterprises in the city have customized xx special New Year's Eve dinners, raising more and more money than in previous years.
During the Spring Festival, the "Warm Road Island" activity set sail as scheduled. This year, the organizer will hold a charity dinner for xx families with difficulties in the city. For xx and urban low-income households or low-income families with mobility difficulties, the activity time is from xx to the beginning of xx. Dear readers, every time you subscribe to a charity dinner, there will be a poor family who can happily sit around the stove and enjoy the hot delicious food on New Year's Eve. Therefore, join this activity to send the warmth of winter to more difficult families and make a contribution to "Beautiful xx, Create Together".
It is understood that organizers such as the Municipal Charity Federation will hold a "Charity New Year's Eve" distribution ceremony in early xx, inviting representatives of caring enterprises, citizens and needy households to participate; In addition to giving New Year's Eve dinners to needy families, we also awarded honorary certificates to some caring enterprises and caring people (enterprises donated more than xx copies and individuals donated more than xx copies). At the same time, it calls on restaurants to go to the countryside, cook dinner for poor groups such as local five-guarantee households and low-guarantee households, and hold a rural banquet around the stove.
2022 Spring Festival Theme Activity Planning Scheme 3 Nowadays, it is a pleasant and complete process for people to eat out. "Eating" is only a part of this process, and service and dining environment are also important parts of this process. Therefore, an excellent catering team, according to its own conditions, will constantly gain insight into market trends, tap the potential of the Spring Festival market, and increase profitable projects to adapt to the market, which will certainly benefit a lot.
In a word, the big market of Spring Festival has great business opportunities for our catering enterprises. We will continue to learn, practice and summarize, and we will certainly create a number of excellent brands of catering for the Spring Festival, which will also make the emerging New Year's Eve cause more prosperous! So our hotel planned the New Year's Eve dinner.
I. Purpose of the activity:
In order to further expand the hotel's popularity and improve the hotel's economic benefits, the theme activity of "New Year's Eve" in 20xx is specially planned. Details are as follows:
Second, the theme of the event:
"Happy New Year, seafood feast"
Third, the activity time:
20xx 65438+20xx year1October 30th to February 28th.
Four. Activities:
New Year's Eve is hot! Happy New Year!
From now on, Sifangge Hotel will launch New Year's Eve reunion dinner and New Year's Eve dinner! The earlier you book surprises, the more surprises you will have. Book the box before 65438+ 10/5, and you can enjoy the triple gift of surprise. Book the New Year's Eve dinner and reunion dinner in advance, and the food and beverage consumption will reach 2000 yuan. Celebrities will send you a Christmas VIP card with cash and 900 yuan in it, and there will be a lucky draw at each table in the banquet hall. There are many surprises! There are more gifts waiting for you to have fun; The scheduled time is subject to the payment of the deposit! Hurry up and act!
Reservation telephone number:/kloc-0 130xxxxxxxx
1, "The charming snake makes spring and welcomes the new year, and the whole family is happy in the famous garden."
Scheme 1: Auspicious reunion dinner will be launched on 30th: family reunion dinner, triple surprise gift.
Menu 1: Bright Future Banquet 988 yuan/table.
Menu 2: Snake Phoenix Wedding Banquet 1988 yuan/table
Menu 3: Good luck banquet 3888 yuan/table
Reservation courtesy
1, you can give each table a gift when you book the New Year's Eve dinner. 1 Happy jiaozi at Mingyuan Hotel.
2. Book more than 2 tables (including 2 tables), and send red wine 1 bottle to each table.
3. You can get a 15% discount when you book dinner in the lobby on New Year's Eve.
Lucky draw courtesy
On-site lucky draw activities are organized at banquets and boxes, such as hotel VIP cards, 100 yuan vouchers, drinks, etc. (Each table is limited to one)
Consumer reservation:
(1), all reservations need to receive a deposit in advance and pay 50% of the minimum consumption amount;
(2) All unpaid reservations are kept for 24 hours only. Reservations that fail to pay the deposit and cannot meet the minimum consumption need the instructions of the general manager;
(3) The New Year's Eve menu must be confirmed one week in advance.
Menu 1: Bright Future Banquet 988 yuan/table.
Great achievements-crab wing golden soup
Add an official and make a title-official swallowing fried milk
Flowers bloom with wealth-roasted broccoli with crab powder
Four seasons make a fortune with exquisite cold dishes, wedding cakes and barbecues, boiled prawns in Happiness, auspicious family photos, gathering together to send turtles, Cantonese mandarin fish in Strike of Luck, stir-fried beef when you get rich, braised pork with plum vegetables when you get rich, picking vegetables in spring, beautiful and crisp, good news from the Eight Immortals, and dry-cooked cuttlefish, all of which are happy.
Menu 2: Snake Phoenix Wedding Banquet 1988 yuan/table
Money is rolling in-abalone sauce buttons the belly.
Zhu Bao Ping An-Bamboo Sheng Pipa Tofu
More than a year-three cups of silver cod rice cakes
Four seasons' rich and exquisite cold dishes, festive braised chicken wings, Yushu Money Hong Kong-style roasted snake shrimp, Phoenix Spring Festival Cantonese-style multi-treasure fish, Hongfu Qitian Wang Ba elbow, auspicious family photos, Hongyun wedding cake barbecue, Sanyang Kaitai golden needle squid fans, Fushou boundless boiled prawns, Hongtu exhibition boiled beef, rich and wide pot snails, small and sparse spring festival seasons, sweet potato shreds as icing on the cake, and prosperous fruits.
Menu 3: Good luck banquet 3888 yuan/table
Good luck.-Fried scallops with pine mushrooms
All your wishes have come true-stuffed sea cucumber with foie gras
Rich and exquisite cold dishes in the four seasons, Fu Na braised crab wings in the Spring Festival, rare crab roasted with egg yolk, black fish liver, phoenix meat, Australian serpent, Cantonese secret grouper, prosperous and festive overlord elbow, auspicious family photos, wedding cakes and barbecues, stewed crab chicken in lucky strike, bullish iron plate, fried rhubarb snails step by step, stewed mutton with water fish in gold, and whole grains in spring.
Verb (abbreviation for verb) Job requirements and arrangements:
Front desk:
1. From 12.30, telephone answering and hospitality greetings are changed to: Happy New Year, Happy New Year;
2, 65438+1 before 4: 00 p.m. on October 22nd (that is, New Year's Eve), prepare the clothes of the baby snake (1person), distribute gifts and supplement management;
3. Assist the floor to distribute snake horn hair bands to employees;
4, arrange a person to assist the floor to complete the guest lottery and registration work;
5. Arrange enough personnel to assist the guests in guiding their work;
Floor:
1, 1.22 (that is, the New Year's Eve) completes the reunion dinner before 4 pm;
2. 65438+1October 15 completed the new year decoration of the restaurant;
3. Ensure that the service personnel for the New Year's Eve dinner are fully arranged and the reception work is accurate (including drinks, linen, etc.);
On June 22, 4, 65438, four guests were arranged, and management personnel were required to be in place at the same time to guide the guests on the spot and ensure the order of the dining scene;
5, the waiter should always pay attention to the property of the guests, beware of property theft;
6. Arrange the lottery work in the box and lobby;
7, responsible for the production of the New Year lottery box (one);
8. Responsible for the decoration of new year's lanterns in the hotel (completed before 65438+ 10/2/0/0);
9. Assist the purchasing department to complete the layout of the new year background table in the banquet hall (mainly in big red, highlighting the new year atmosphere);
Kitchen:
1. Please draw up the menu of the New Year reunion dinner according to the price provided in the plan;
2. Ensure the serving speed and quality of the New Year's Eve dinner;
3. Purchase enough raw materials to ensure the quality of guests' ordering and dishes during the New Year;
4. Please arrange enough manpower:
Procurement:
1. Please purchase the hotel's New Year decorations before 65438+1October 22nd.
2. Please buy snake horn hair bands, candy, small snake ornaments and other small items for the guests before June 65438+1October 2 1;
3. Please prepare Chinese New Year's drinks and materials before June 65438+1October 2 1;
4. Please rent or buy the clothes of snakes before the afternoon of 654381October 22nd 17;
Management:
1. Please select an employee to wear a snake suit in advance, be responsible for distributing small gifts such as candy to the guests, and assist in the lucky draw on New Year's Eve.
2, responsible for coordinating the deployment of personnel in various departments in place;
3. Do a good job of taking photos and videos on the spot;
4. Do a good job in the training and inspection of this activity:
Sales:
1, make a POP reminder card for the reunion dinner;
2.65438 Print all coupons or vouchers before June 20th.
3. Complete the printing of hotel publicity materials before1+0;
4. Please complete the production and publicity of printed matter of the Spring Festival reunion dinner before 1:
Activities:
1, take a family photo for each table of guests, and wash it quickly and give them a copy:
2. Provide TV in the lobby for guests to watch the Spring Festival Gala selectively:
3. Give the guest a drink coupon and a food tasting coupon (next visit only):
All front-line managers gather in the lobby at 6: 30 pm to propose a toast to the banquet hall and box with the snake-wearers in the lucky draw.
The expected effect of intransitive verb activity;
The first two weeks are the probation period. See the operation effect in February 15, and make adjustments according to the actual situation. It is expected to reach full capacity from February 17 to February 25.
Seven. Activity budget funds:
1. Sales expenses: less than 1000 yuan;
2. Purchase of raw materials for dishes: once every two days (except fresh vegetables), with a price of 20,000 yuan, and the estimated purchase is 1 1 time;
3. The estimated cost of floor layout, activity props and activity gifts is 50,000 yuan;
The estimated total cost is 28 1000 yuan.
2022 Spring Festival theme activity planning scheme 4 I. Purpose of the activity:
Spring Festival and Lantern Festival are the most important traditional festivals in China, and they are also the days for children in China to celebrate the harvest and pray for good weather and family reunion. The activities enriched the spiritual and cultural life of young students during the Spring Festival and Lantern Festival, cultivated and established the ideas of identifying with tradition, respecting tradition, inheriting tradition and carrying forward tradition, enhanced their sense of identity and pride in Chinese excellent cultural traditions, and strived to create a happy, peaceful, healthy and civilized holiday atmosphere.
Second, the activity time
20xx65438+124 October to 23 February
III. Contents of activities
1. Understand the origin and customs of Spring Festival and Lantern Festival. All grades and classes should actively organize all students to understand the origin of the Spring Festival and Lantern Festival, and widely collect the customs and habits of Chinese New Year in their hometown;
2. Deeply understand the cultural connotations of the Spring Festival and the Lantern Festival. Students in each class are encouraged to actively collect and read Spring Festival couplets, and show their collected Spring Festival couplets and hand them in after school starts (two in each class);
3. Greet the New Year in a civilized way. Express gratitude and blessings to relatives, teachers and friends, and suggest using paperless and low-carbon methods such as email, SMS and telephone to exchange New Year greetings.
4. Carry out the virtue practice of "learning to be grateful and giving warmth". Young students in the whole school should use the winter vacation to do as much housework as possible and communicate with their parents more. If you beat your chest and feet for your hard-working parents, say "Happy New Year"; Rational use of lucky money, develop a good habit of thrift; The whole family watches the Spring Festival and Lantern Festival together. Enhance the love of traditional national festivals, and strengthen the understanding of China culture.
5. Actively participate in and record things. Each class organizes all students to actively participate in family Spring Festival activities, and records the moments or activities of themselves and their families with cameras. At the beginning of the school year, each class selects the best students and submits them to the school (two in each class).
6. Each class carried out "Our Festival Spring Festival" handwritten newspaper creation and editing activities to show the harvest and feelings of the festival. The paper size is A4, and each class should be handed in to the school at the beginning of the semester (two copies per class).
Four. Activities require
1. Each class should make careful arrangements by using the class meeting class and make every effort to ensure the effectiveness of the activities.
2. Submit materials (grouped by grade). After the start of school, all grades and classes should have a deep understanding of the activities, collect relevant materials in student activities, and report them to the Political and Educational Affairs Office before the start of school on February 29th. Hand-written newspaper and paper materials to Mr. Wei; Photos of Spring Festival activities are packaged separately and submitted to electronic files (to be renamed as relevant classes and students). Spring Festival couplets are a summary of results (students with higher calligraphy level can also be encouraged to write by hand), and electronic files are sent to xx.
3. At the beginning of the school year, each class held a theme class meeting around "My winter vacation life". Ask the students to report their winter vacation life, what they have seen, heard and learned during the winter vacation, and the implementation of virtue practice called by the school, such as "Learn to be grateful and give warmth".
4. The above activities are included in the quantitative assessment of classes after the start of school. Each activity document handed in on time is 1 (*** 6 copies per class); Handwritten newspaper and activity photos won prizes, and the first, second and third prizes were 3, 2 and 1 point respectively; Choose 4 excellent classes in each grade (the comprehensive quality assessment of Spring Festival couplets, handwritten newspapers and activity photos handed in above, and those with incomplete materials will not participate in this assessment), each with 5 points.
Planning Scheme for Theme Activities of the Spring Festival in 2022 5 I. Background of the Activities
With the progress of modern society and the development of the times, some very important folk customs of the Spring Festival are facing an invisible crisis. In recent years, the introduction of foreign festival culture has had a great influence on traditional festivals in China. The prosperity of western festivals, which mainly focus on material enjoyment, and the more personalized and diversified needs of modern people have made people gradually forget the traditional customs and feelings of the Spring Festival and the profound Spring Festival culture.
Although the Spring Festival still exists, it is urgent to save the traditional customs and culture of the Spring Festival because of the continuous loss of its great cultural heritage. South Korea's "Dragon Boat Festival" has been declared as a world intangible cultural heritage for 20xx years. With the intensification of cultural competition between countries, we should pay more attention to the inheritance of excellent traditional culture.
Second, the theme of the event
Cultural inheritance starts with me.
Three. Activities require
1. During the Spring Festival and Lantern Festival, every student should actively participate in traditional cultural and folk activities, such as writing Spring Festival couplets, paper-cutting, painting New Year pictures, solve riddles on the lanterns and singing traditional folk songs. , so as to feel the festive season, experience the charm of excellent traditional culture in my hometown, and understand the cultural concept contained in it. Each student can choose two of the following three projects to complete and hand them in at the beginning of the semester.
(1) To write a calligraphy work of Spring Festival couplets, you can use traditional Chinese characters (red couplets) to write with a brush, or you can use a4 paper to write with a hard pen, and uniformly indicate the category and name at the lower left. It is forbidden to ask someone to write a ghost or buy a work to hand in.
(2) Take a photo of the Spring Festival scene. Photos must be printed and pasted on a4 paper, and the scene description, sentiment and class name should be indicated below. The shooting content can be hometown holiday scene, activity scene, family reunion scene, holiday preparation process, city or street holiday scene, etc. The theme is not limited, but it must have holiday characteristics. It is forbidden to download or copy other people's works.
(3) Make a paper-cut and paste it with cardboard or a4 paper. The theme is not limited, but it must be made by the individual himself. It is forbidden to ask someone to write a ghost or buy a work to hand in. Write down the class and name in the lower left corner.
2. After the students' works are handed in, the class teacher will collect them, select outstanding works and hand them in to the grade, which will be selected by the teachers of the grade art preparation group and sent to the school for unified exhibition and award. Winners will be awarded prizes and certificates of honor, and outstanding works will be published in school journals or newspapers.
In a blink of an eye, the Spring Festival in 2022 is coming. In order to fully reflect the care and respect of the Party and the government, the Party and government in colleges and universities for veteran cadres, teachers, veteran comrades, veterans and their families, and let them have a happy, peaceful and peaceful festival, according to the spirit of the notice from the State Council, China, the Provincial Education Commission and the Provincial Education Department, and in order to do a good job, the "send warm, do practical things and promote development" New Year condolence activity was specially launched.
I. Leaders and departments participating in condolence activities
Our whole condolence activity was led by the Ministry of Personnel, and the Party Committee Work Department and the College Trade Union participated. Invite the main leaders of the college to participate in important condolence activities, and the specific arrangements are attached.
Second, the object of condolences
Retired cadres, retired cadres at or above the county level, special-grade teachers, retired and demobilized soldiers, soldiers, martyrs and all retirees.
Third, the form of condolence activities.
1, held a forum respectively.
Second, retired cadres, special-grade teachers, and retired cadres at or above the county level came to the door to express their condolences.
3. Campus condolences to retired, demobilized, demobilized soldiers, active servicemen and martyrs.
Fourth, all retirees attend the group worship dinner.
Four. Consolation activity budget
1, 39 retired cadres, retired cadres at or above the county level, special-grade teachers, retired, demobilized soldiers, soldiers and martyrs, with an average of 100 yuan and * * 3,900 yuan.
2 retired cadres, retired cadres at or above the county level, and special teachers' forum. Membership and meals 1.200 yuan.
The above expenses total 5 100 yuan, which will be allocated by the college.
Third, all retirees will have a collective dinner of 20xx yuan during the Spring Festival, which will be spent in the activities of retirees.
Verb (abbreviation of verb) condolences to the participants and schedule: (attached)