The following Miao Mouse has arranged 8 types of poster designs, hoping to bring some new inspiration to the boss and designers.
First, the illustration class
Recently, illustration creation has become more and more popular, and it is also enthusiastic by many party a. Moreover, today's designers also like to express themselves in the form of illustrations. Its advantage lies in its rich imagination and free creativity. There are many types of illustrations, such as flat, texture, hand-drawn, gradient, stroke and MBE.
Second, the physical scene class
This type of poster can truly and accurately reflect and express the content to be conveyed, mostly based on realistic shooting, and can also retouch the pictures according to the theme to make the pictures more detailed and rich.
Third, the life scene class
Many Internet brands have long regarded life scenes as the "routine operation" of communication. With the help of Internet big data, we can firmly grasp the user's life trajectory and accurately cut out the user's life scene through the lens. Most of the works are created by emotional route, and some plots of life are fixed and illustrated. The scene triggers the user's emotion, and finally triggers the user's * * * sound.
Fourth, the font design class
Through the redesigned fonts, consumers' psychology is touched in a concise and prominent way, which makes the picture creation more unique.
Five, heterogeneous isomorphic class
Destroy or graft another element with the shape of one element, so that there is conflict and connection between the two, thus creating a new visual form. That is, two or more elements with similar structures but different properties are combined into a new whole, and this effect is both unified and contrasted.
Sixth, the symbol class
For example, the moon or moon cake is transformed into a Logo graphic, or a graphic symbol that can represent the product function and spread the theme, making a scene composed of related elements. While highlighting the theme of Mid-Autumn Festival, it also strengthens the affinity of the brand.
Seven, replacement class
Mid-Autumn Festival is inseparable from the moon, moon cakes, rabbits and other elements. The method of combining an element by replacement also has metaphorical significance. The condition of this technique is that the two elements have certain similarity in appearance.
Eight, other arts
Art posters are often used for metaphor and creative design, which is a big test for designers' brains when designing. The poster made implies that it is close to the subject and gives people room to think and imagine. Such a poster is more suitable for non-commercial and non-profit activities.
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In a blink of an eye, 2020 has passed more than half, and the Mid-Autumn Festival is coming soon. This is not the case. The upcoming Mid-Autumn Festival design has also arranged for designers to work overtime just to rest for a few days early on this festival. Every year, Mid-Autumn Festival designers will receive the design task of Mid-Autumn Festival posters. How to meet the boss's requirements of "being creative and different"? Xiaobian carefully analyzed the Mid-Autumn Festival posters of different brands over the years and summarized some tips. Come and have a look if you are not inspired ~
Combination of brand image of unity of form and spirit and Mid-Autumn Festival elements
Use the brand image or mascot to blend into the Mid-Autumn Festival scene, so that people can recognize what you do at a glance.
Brand silhouette rule
Combine the brand features or the shape of the image to make a silhouette, and then combine the illustration of the Mid-Autumn Festival scene, such as the following:
Describe the Mid-Autumn Festival with hand-painted style
Illustration, as a hot form of expression nowadays, is also popular among many designers. It is also a good choice to use different hand-painted styles to describe the Mid-Autumn Festival scene, which will make the picture look more exquisite.
Try to make a poster
This year, posters have become a new poster fashion trend; This year's Mid-Autumn Festival poster can also try to make a poster; You can also try to do some small animation in the design of mobile phone flash screen ~
You can also walk the emotional route and cause everyone to sing.
The above is the relevant content about the design material selection skills of the National Day Mid-Autumn Festival poster, which Xiaobian sent to you today. I hope it will help you. In the process of design, we may have different forms, methods, skills and ideas, but as long as we find a design trajectory that suits us. Summarize some excellent works. Your design will also become more comfortable.