(The picture shows the salon scene)
With the theme of "people, goods and markets" and "opening up the operational value of all employees", this salon discussed with catering businesses how to promote the new growth of take-away income through face-to-face professional training and on-site communication with the participation of take-away businesses such as Song Ge braised prawns, Supreme Pizza, Liuzhou snail powder and cheeseburger.
(The picture shows the photo taken at the salon. )
Take-out Tang Ming's take-out overlord meal platform focuses on catering operation system and operation service, creating a set of industry-leading global traffic operation service system, providing one-stop traffic operation service for take-out stores such as Meituan take-out and hungry. No matter new stores, old stores or chain stores, they can settle in the take-away overlord meal platform, providing overlord meals and rebate meals for 200,000 users on the platform, and users can get cash back from orders, thus rapidly improving the conversion rate of take-away stores.
(The picture shows the homepage of the buckwheat overlord meal applet)
Waimai overlord meal started its business in Guangzhou in August, providing take-away marketing services for take-away merchants in Guangzhou, so that Guangzhou users can also eat take-away overlord meals. The overlord meal returns 15 yuan. Users can order food on the take-away platforms such as Meituan/Hungry, and enjoy the whole network discount of the take-away platform, thus "saving another sum". The take-away shopping guide rebate service provided by Waimai overlord meal platform meets the core needs of users to "save money". The key to attract users is to return the overlord meal to 15 yuan, and return the rebate meal to 3-5 yuan.
(The picture shows Waimai Overlord Meal-an online product in a community in Guangzhou)
Affected by the epidemic in 2020, digital operation has become a * * * knowledge, but many catering businesses lack understanding of digital and online operation and do not know how to improve online traffic operation. In this business salon, Fu Weili, the certified lecturer of Meituan Takeaway College, analyzed the take-away market from the perspective of the data of the take-away industry, and introduced how to find the three golden keys of "exposure, transformation and repurchase" of the take-away business from finding your users and meeting their needs.
(The picture shows Fu Weili, a certified lecturer of Meituan Takeaway College)
Li, the co-founder and gold medal lecturer of Takeaway Hall, put forward that "Takeaway is not only a revenue, but also a channel", introduced how take-away overlord meal combined with Meituan take-away platform to help take-away shops drain and improve their scores, and deeply analyzed the value of user diversion to catering from the new management of catering stores, and effectively used private domain traffic, online operation and global traffic to get through all catering members' operations.
(The picture shows Li, the gold medal lecturer in the take-away hall, delivering benefits to the on-site business representatives. )
In the future, opening up online and offline traffic through the catering rebate decision-making platform will be the normal operation of the catering industry. Take-away Tang Ming hopes to make full use of the traffic operation capability and rich experience of take-away operation of take-away overlord's catering platform to help catering businesses better understand the needs of users, help catering businesses to market and acquire customers more effectively, better serve the catering industry in the 4.6 trillion market, and help catering businesses to obtain higher turnover of in-store meals and take-away meals through rebates.
The slanting wheat overlord meal provides a win-win platform for many parties.