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Rule the spicy hot rivers and lakes, why is the Northeast?

In recent times, the top stream of the catering industry is not spicy hot.

The former Dutch Olympic runner on the Winter Olympic village spicy hot love at first sight, in the ins on the food broadcast amenities; after the Yang Guofu apply for listing, the first impact of spicy hot first shares. Spicy hot seems to have thrown off the label of the original roadside stall food, becoming more and more noble.

But no matter how upgraded, spicy hot three words for most people, is always friendly grounded. Maybe it's because it witnessed your student days when you didn't have much money, maybe it's because it accompanied you through many late nights of overtime work and chasing dramas, or maybe it's because it listened to you and your friends when you talked about the beauty of the world.

Spicy hot pot can hold the hilarity of a group of people, but also the sadness and happiness of a person.

We can not help but wonder, where people love to eat spicy hot? DT Jun collected a lot of data and prepared a Spicy Hot Research Report, let's take a look.

Spicy hot rivers and lakes, ruled by the Northeast

Spicy hot was born in Sichuan Leshan, flourished in the Northeast Heilongjiang, the millennium after the barbaric growth, quickly took root in all parts of the country, and now it is a civilian snack that can be found in the streets and alleys everywhere.

Spicy hot pot is considered a "reckless hero" in the gourmet jianghu, no long history, no celebrity chef support, but because of the convenience, delicious, cheap characteristics, just like becoming a national cuisine. According to Hungry Mou statistics, in 2019, there is a spicy hot store in every 20 catering takeaway, and every 10 takeaway users have 3 ordered spicy hot.

Geographically, Northeast China is riding high on the number of spicy hot businesses. This also makes sense, after all, spicy hot pot is in the hands of the Northeast people love messy stew developed, as if the hot pot door, always add the "Northeast authentic" four words more delicious persuasive.

The enterprise check shows that the current domestic spicy hot related enterprises has reached 328,000, more than 8,000 provinces **** 14, of which the Northeast brothers Jilin and Heilongjiang go hand in hand, sitting on more than 30,000 spicy hot enterprises.

But as the real hometown of spicy hot pot, Sichuan's spicy hot pot business is not much, and even did not make it to the top 10. we guess this has something to do with the local competitors are too much, spicy hot pot flavor improvement.

On the one hand, the same hot cooking class food, local hot pot, risotto and cold pot skewers have long captured the stomach of Sichuan people. On the other hand, in order to adapt to the catering market across the country, spicy hot pot in the flavor has undergone a number of improvements, such as the introduction of tomato flavor, drizzled with sesame sauce and so on. Now we often eat spicy hot, long ago, Sichuan people familiar with the spicy flavor.

In addition to turning spicy hot into an independent food genre, Northeasterners have also scaled up the spicy hot industry. 2003, a small store called Yangji spicy hot in Harbin Yonghe Street opened. 2007, the store was officially renamed "Yang Guofu spicy hot," and in the next few years of rapid expansion, became a well-known chain brand. In 2007, it was renamed "Yang Guofu Hot & Spicy" and expanded rapidly over the next few years to become a well-known chain brand. As of September 2021, Yang Guofu Hot & Spicy has more than 6,000 stores worldwide.

At the same time Yang Guofu frantically expanding the territory of power, Zhang Liang, foraging sister, Ji Aba and other spicy hot pot brand also gradually have a voice, of which Zhang Liang spicy hot pot is Yang Guofu and Yang Guofu to form a double domination of the situation. According to the narrow door dining eye data, as of February 5, 2022, the number of domestic business stores of the two brands is not similar, Yang Guofu sitting on 5650 stores, Zhang Liang has 5610 stores.

Zhang Liang Hot & Spicy is not owned by model Zhang Liang, which presumably everyone knows. But the fact that Zhang Liang and Yang Guofu are cousins can probably be considered cold knowledge.

In fact, a lot of spicy hot brand from Harbin Bin County this amazing place. Because Yang Guofu was the first to fire the first shot of the spicy hot pot business, people in the same county have joined the team. In the domestic business stores in the number of TOP 20 spicy hot brand, there are 7 from Harbin.

At the same time, there are many newborn brands from all over the country have emerged. For example, Shanghai's local brand Forage Sister, established in 2017, has reached 766 stores in the country, second only to Yang Guofu and Zhang Liang.

Although most of the hot and spicy hot pot rivers and lakes in the hands of the Northeast, but in the takeaway consumption, the three eastern provinces is not the "hot and spicy hot pot" the highest amount of places.

According to the "2019 takeaway best-selling meals consumption analysis of spicy hot", Ningxia people won the "favorite spicy hot" title, an average of every 20 takeaways have 1.9 spicy hot, and "spicy hot second hometown" Heilongjiang The "second hometown of spicy hot", Heilongjiang, was ranked No. 2.

Who's C in spicy hot pot?

If the soul of hot pot lies in the collision of soup base and dipping sauce, the essence of spicy hot pot is completely in the bowl of soup.

From Sichuan to the Northeast and then across the country, spicy hot pot has undergone many changes in the soup base.

As we all know, the typical Sichuan flavor is known for its heavy numbness and spiciness. But outside of Sichuan and Chongqing, people's acceptance of spicy is relatively low, many people said "can not eat". Therefore, spicy hot to the Northeast after being improved into a bone soup hot cooking, the original heavy spicy into a seasoning, can be added as you like. Development to today, spicy hot soup base has been derived from tomato, vinegar pepper, curry, gold soup and other flavors.

In order to find the most recognized favorite spicy hot soup base, we studied the Little Red Book related notes, and found that the most popular new soup base is tomato soup. Meanwhile, flavors such as curry, tom yum goong, and pork belly chicken also get a lot of love.

Tomato soup base has been the resident guest of many spicy hot pot restaurants. From the bottom of the sea to the hot spicy hot tomato soup base sweet and sour, young and old savory, seems to be perfectly adapted to a variety of cooking dishes. A sip on a chilly spring day can instantly warm your heart.

Curry soup base and tom yum kung soup base is the new favorite of the spicy hot pot session, the former strong spicy, the latter hot and sour fresh, rich soup seems to be mixed with the Southeast Asian sunshine and sea breeze.

When it comes to choosing ingredients, spicy hot pot is even more all-encompassing.

A wide variety of ingredients are spread out, waiting for diners to patronize. Different ingredients are cooked together in the boiling hot soup, served in a bowl with a few spoons of spices, which instantly makes people's appetite.

In the tenet that everything can be hot, the ingredients of spicy hot pot include meat, eggs, seafood, vegetables and staple foods, and all kinds of freshness can be gathered in this small bowl. Thousands of ingredients with a myriad of flavors, everyone can mix their own unique and exclusive package.

According to the "2019 Takeaway Bestselling Meal Consumption Analysis of Spicy Hot", each spicy hot takeaway contains an average of 10 ingredients, and the most popular ingredients are enoki mushrooms, baby vegetables, and potatoes. It is worth noting that the top 10 ingredients do not contain a single piece of meat.

Vegetables are big on ingredients when it comes to spicy hot pot, with 9 of the 20 ingredients on the list. Mushrooms drenched in broth, leafy greens are crisp, potatoes and groundnuts are sweet and soft, and you don't have to worry about cooking them too long like hot pot, which is an absolute must for spicy hot pot.

In addition, soybean products and meat have three ingredients on the list. Ranking No. 5 quail eggs is the only egg, which is also the most common egg in spicy hot pot ingredients. In terms of staple food choices, doughnuts and wide noodles gained the most favor.

After the ingredients are hot and loaded into the bowl, the last step is to choose your own small ingredients to add color. In the case of bone soup and spicy is still the mainstream soup base, the mix of small ingredients can give spicy hot different soul. Eat (a pseudonym) told DT Jun, she points spicy hot pot has its own secret recipe for flavoring: three vinegar and one sugar, who ate who said fragrant.

We counted the takeaway seasoning sales of word-of-mouth spicy hot-pot stores in four cities in the north, north, south and north, and found that in the matter of choosing small ingredients, regardless of the north and south, are keen on the best companion of the northeast spicy hot-pot - the sesame sauce.

Interestingly, we found that the hot and spicy hot spice preference is also accompanied by some regional deviations. In Shanghai, pure peanut butter is often used instead of sesame sauce, while in Guangdong, pickled bean curd is a must.

It seems that spicy hot is really a good hand, no matter where the roots are, can grow into the local people like the shape.

Spicy hot can really be very healthy

As the once famous "mom see hit snacks", spicy hot many years after the debut of the top of the title of junk food.

But now in the small red book search spicy hot, is full of weight loss artifacts, slimming essential. Thinking back to the days when I was a kid and had to be read by my parents for a long time to eat spicy hot pot, DT Jun can't help but sigh, times have really changed.

Eating spicy hot health? Dr. Clove has said: Yes, as long as it is not numb, not spicy, not hot.

Although there is a joke and deconstruction of the ingredients, but this sentence is actually quite reasonable. In the final analysis, the essence of spicy hot pot is "boiled vegetables", as long as the shopkeepers to good safety and health of the two major passes, to a variety of deterioration of the ingredients and illegal additives to the door, spicy hot pot became a very good dietary choices.

After all, there are only a handful of options for eating a dozen ingredients at once for twenty to thirty dollars. If you add to that a selection of low-sodium, low-fat seasonings and ingredients, it's even better.

DT Jun according to the Clove Life Research Institute released spicy hot related research and "Chinese residents dietary guidelines", organized a spicy hot ingredients red and black list, if you want to eat healthy, may wish to refer to this list.

Green leafy vegetables and mushrooms can be eaten almost casually, Chinese residents dietary balance pagoda recommended daily consumption of 300-500g vegetables, in eating spicy hot is the best opportunity to supplement.

Staple food to the root starchy vegetables is the best, such as sweet potatoes, potatoes, lotus root, if you choose these vegetables, noodles noodles will be appropriate to reduce some of it.

In addition, refined ingredients and fried ingredients please be sure to choose carefully, after all, the fat content are very high, hot pot pills and health hazards.

In fact, as long as the rational choice of ingredients, you can make spicy hot gorgeous turn, into a bowl of healthy boiled dishes. Of course, if you feel that eating this way is not enough to enjoy, then just choose. After all, eating well, happy is the most important!

Write in the end: why do we like spicy hot?

Probably because it is always kind and tolerant, like an old friend at your beck and call, can appear in any moment you need. In a corner of heaven and earth, in a bowl of hot and spicy, all that comes out is warm and healing human fire.

For those of you who want to eat a bowl of spicy hot pot, Yang Guofu, even if it goes to Hong Kong IPO, it is still a familiar and common store downstairs, a small utopia where you will want to push the door and shout "boss, add more spicy" when you smell the fragrance.

That said, today's takeout, you want a bowl of spicy hot pot?