Philip Bird brand, the English name FILIBIRD, the current brand Philip Bird main business products are: casual moccasins, cowhide, cowhide shoes, middle-aged shoes, sandals, leather shoes, leather casual shoes, leather snow shoes, leather casual shoes, men's casual shoes, cowhide slippers, cowhide snow boots, padded and thickened cotton shoes, black shoes, black shoes, cotton shoes, casual shoes, casual shoes, casual shoes, shoes, casual shoes, shoes, shoes, shoes, shoes, shoes, shoes, shoes, shoes, shoes, shoes, shoes, shoes, shoes, shoes, shoes. Leather shoes, leather casual shoes, leather shoes, leather sandals and so on.
Market positioning: 23-35 years old, with modern and fashionable urban ants, living in the city of the working class. They have the following psychological and consumer characteristics: show their personality and achieve group identity, chasing the trend, economic independence but not abundant, know how to enjoy life, appreciate the popular aesthetic feeling you give them, the pursuit of the arrogant and domineering attitude towards life, refusing to be mediocre and traditional, and strive to be the best in the work.
Red Dragonfly brand was founded in 1995 by Mr. Qian Jinbo, a Chinese business fashion guru. red dragonfly business fashion shoes, suitable for work wear, style and fashion, won more than 200 million people to choose. on June 29, 2015, red dragonfly was successfully listed on the main board of the Shanghai Stock Exchange A-share.
Red Dragonfly has created the first shoe technology laboratory in China and the first academician workstation in the shoe industry, and has developed 83 standardized shoe manufacturing processes to ensure that every pair of shoes produced by Red Dragonfly is comfortable and wearable. Red Dragonfly adheres to the brand concept of the perfect fusion of business and fashion, and provides fashionable shoes for different business scenarios for different levels of workers with business without losing personality and fashion without losing decency in design style and product series.
Red Dragonfly business fashion shoes revolve around the three core business scenarios of "daily office, business socializing and business travel", and are committed to providing fashionable business people with fashionable wear for business diversification needs. Mr. Raphael Yang, an international footwear master and former director of shoe design for luxury brands, is appointed as the director of shoe fashion design. Mr. Raphael Young, the former Director of Shoe Design for luxury brands, has been appointed as the Director of Shoe Fashion Design to bring customers the most cutting-edge shoe styles in the global fashion field and to empower the expression of multiple personalities in the workplace.