Kangshifu old altar sauerkraut beef noodle deep in the dirt pit sauerkraut storm, resulting in the whole line of instant noodle brand sales have declined, the overall net profit fell nearly 40%, because his brand awareness is not enough, people are not willing to buy. Then engage in marketing ah. Engage activities cheaper, usually that 4.5 yuan to engage in activities that 4 yuan, that net profit naturally declined ah, when can turn around that need time ah.

The Master Kong is indeed a great brand, if you say simply, because of this spit wind sauerkraut event, it will lead to the brand on the downhill from now on, in fact, not at all. Tukeng sauerkraut, in fact, for Master Kong product sales does have an impact, but it affects the time is limited, basically three months to half a year's time will gradually dissipate, the brand will gradually return to everyone's field of vision, although the sales and popularity may not be as high as before, but will not be affected by the impact of a particularly large. Now because this impact event has not yet expired, people see the old altar pickled beef noodles in their mind to think of TuKeng pickled vegetables.

Time will solve a lot of problems. China's domestic market of this instant noodle brand indeed also appeared a lot of emerging, not only instant noodles, but also a lot of other instant food products, do the flavor is also good ah, the price is not expensive, naturally, also grabbed a part of the market of instant noodles. Plus Master Kong received this earth cooking sauerkraut event, disappeared part of the market, share occupation less later want to return to the peak, this is actually very difficult. Because some things lost you can not get back, so more or less will be affected by it, time a little influence will gradually dissipate.

Everyone will not always remember the event of Master Kong's soil chaff and pickles, because this event it affects only part of the product, for example, we will still choose the classic Master Kong's braised beef noodles. This product line is basically not affected by too much, is the soil pit pickles corresponding to the old altar pickled vegetables noodles buy less people, the worst worst result is just to give up this product line to do other products. After all, Master Kong so big a brand it is a very large number of products, by no means that an old altar pickles.