Chuanchuanxiang is a high-margin product. A string of 1-2 yuan vegetarian dishes may cost only 2-5 yuan, while a string of 3-4 yuan vegetarian dishes costs about 1-2 yuan, which means the gross profit is basically around 60%-70%. With such a high gross profit, as long as the business is normal, one. The profits of chuanchuanxiang industry are still very high. Generally, the gross profit of skewers is above 60%, and some dishes may have higher profits. Take potatoes as an example, the cost of a potato is about one yuan, but a potato can be cut into 30 pieces, and only three pieces are needed for a bunch of potatoes, so you can string out a 10 string. According to this calculation, its profit is very high. Of course, the profit of some meat will be lower, about 50%. The profits of different dishes are still different, which means that the profits of a string of incense will be different. Four skills of chain store management:
1, pay attention to the hygiene of the store: as the saying goes, "clothes make the man", and chain stores need to keep the store clean and tidy in order to make customers willing to enter the store. The neatness of the shop not only refers to the floor, wall, desktop and staff clothes in the front hall, but also includes the cleaning of the dishes and countertops in the kitchen. Only by creating a clean and hygienic dining environment and increasing customers' goodwill can there be more repeat customers.
2. Promotional activities should be appropriate: many chain stores in the market will launch various activities with large discounts when business is bad. Although this method can achieve drainage in a short time, once there is no activity, customers will be lost, and shops that have been doing activities will lose money. In fact, chain stores can't do discount promotions blindly, but listen to consumers' opinions and suggestions to improve their dishes. At the same time, we can use the Internet to do some exciting activities to attract customers.
3. The quality of dishes is very important: with the continuous improvement of consumption level, people's demand for catering is no longer just delicious, but also pays more attention to health. Therefore, chain stores must ensure the quality and diversity of dishes in order to meet the needs of consumers.
4. Excellent service: The catering industry is a service industry, and serving water is particularly important. Provide smiling service for customers who come to the store, such as taking the initiative to greet customers and guiding them to sit down and wait.