Traditional tea drinks have a long life cycle and low added value, and the market performance has begun to appear weak. Nongfu Spring Tea π is a school of its own. Clearly locate the young consumer market and create products belonging to young people. After the hot sale of tea π2065 438+06 in the market, Nongfu Spring tea π introduced a new taste, which is the taste of rose litchi black tea. Although it tastes good, it can't be profitable, so it stopped production.

Among the health-preserving scented teas, rose tea is highly recommended for daily drinking. It has the effect of improving color in beauty beauty and has more health-care effects. In this respect, tea π grasps consumers' demands for health and nutrition, and integrates the innovation of roses and black tea on women's health.

In this brand-new taste, the most popular fruit elements are blended. Among them, the extracted rose essence is combined with sweet litchi, so that the rich floral fragrance and fresh fruit fragrance are combined, and with the unique rich tea fragrance of black tea, it brings health to consumers and has a unique taste.

Tea π rose litchi black tea extracts rose essence into sweet litchi, with rich floral and fresh fruit fragrance, and the unique mellow aroma of black tea will bring a unique taste experience.

Tea π launched this rose litchi black tea, which has market and professional considerations. In recent years, black tea, green tea, jasmine tea and other categories are becoming more and more mature, and people flock to them. Traditional tea drinks have a long life cycle and low added value, and the market performance has begun to appear weak.

At the same time, fruity tea beverage has gradually become a popular trend in the ready-to-drink tea market. Fruit elements are more in line with consumers' demands for health and nutrition, and the unique freshness and fragrance combined with tea complement each other. Tea π has also become the representative of fruity tea with its high quality and creative marketing methods.