A few days ago, it was reported that Beijing Hyundai’s tenth-generation Sonata is expected to be officially launched on May 10. The new car continues the design of the overseas version. The wheelbase is lengthened by 50mm to 2890mm, and the power is 1.5 T and 2.0T two turbocharged engines.
In 35 years, Hyundai Sonata has gone through nine generations. Facing the increasingly competitive B-class car market, the ninth-generation Sonata, which has been on the market for nearly five years, has shown signs of weakness. Today, the tenth-generation Sonata makes its debut with a mature brand, avant-garde design, rich user-friendly configurations, and mature new mechanical technologies.
Beijing Hyundai's tenth-generation Sonata has been officially unveiled at the "2019 BAZAAR Star Charity Night" as early as 2019. Beijing Hyundai officials commented that "the tenth-generation Sonata perfectly interprets modern new aesthetics." The tenth-generation Sonata was unveiled again at the 2019 Guangzhou International Auto Show.
Parameters, configurations and performance should be put aside for the moment. What comes after the appearance starts with it. Without the affirmative appearance, nothing else matters. South Korea was once synonymous with fashion and trends. The design of the tenth-generation Sonata can be described as "avant-garde" and "highly individual". We are all lay people. We should first look at appearance when recognizing someone. After all, as the saying goes, "Respect Luo Yi first and then respect others", it is so superficial.
The eighth-generation Sonata has changed, while the ninth-generation Sonata is obviously much more mature. The tenth-generation Sonata has once again attracted a lot of attention with its design. Compared with the stability of the ninth generation, the tenth generation Sonata can be said to be "radical", like a middle-aged man's rebirth of transformation. The overall shape of the tenth-generation Sonata still continues the fashionable and smart design style, adopting a long nose and wide back, resembling a coupe-like body shape.
Bionic design is a common approach in automobile industry design. Jaguar has a "leopard aesthetic", Peugeot has a "lion charm", Mitsubishi has a "shark", Toyota has a "bald eagle", The "Buddha-style frog-raising" Porsche... The tenth-generation Sonata also adopts bionic design, targeting "catfish"! The "catfish face" of the tenth-generation Sonata, together with the Festa and other models, forms a family-like design language, which is not only dynamic but also a little more aura.
Catfish also play a great role. For example, the catfish effect not only stirs up the living environment of small fish, but also activates the survival ability of small fish. The arrival of the tenth-generation Sonata can also have a catfish effect, bringing second-tier products in the B-class car market back to the market's attention. For example, Buick Regal, Ford Mondeo and Skoda Superb.
The interior design is basically based on elegance, which is more attractive. As can be seen from the picture, the instrument panel and the central large screen are connected at a certain angle and tilted toward the driver's seat. This design emphasizes not only dynamics but also a sense of technological luxury. In addition, the push-button shifting mechanism and the full LCD air-conditioning control panel add a sense of technology to the interior of the car. Finally, a large area of ??the car is covered with soft materials, but the materials are hard and have an average feel. As for the assembly process, careful observation shows that the workmanship of Hyundai cars has been improved, and the joint gaps are tight and balanced.
The driving texture of Korean cars has always given people the impression of being loose, thin and lacking in texture, and the chassis structure and tuning lack deep skills. However, starting from the ninth-generation Sonata, there has been a qualitative leap forward in terms of chassis structure, tuning, and driving quality. As far as the ninth-generation Sonata is concerned, the overall driving quality is quite pleasing. It is stable at low speeds and steady and solid at high speeds. The chassis does not deliberately filter out the vibrations on the road, but retains an appropriate road feel. Such bumps will not cause discomfort to the drivers and passengers in the car. It's very enjoyable when passing speed bumps, without unnecessary bounce. The overall adjustment still feels more focused on comfort, but the solidity of the chassis is impressive. I believe that the arrival of the tenth-generation Sonata will not disappoint in terms of driving quality.
Final words:
Chinese people buy cars, especially the consumer groups of joint venture brand B-class cars. In addition to the product itself, they also hope to gain others from their car. "sense of identity". In the mainstream joint venture B-class car market, the German "Maipa" (Maotan and Passat) and the Japanese "Accord" (Accord and Camry) firmly occupy the majority of the market share.
It is not easy for second-tier brand B-class cars such as Ford Mondeo, Buick Regal and Chevrolet Malibu XL to break through! The tenth-generation Sonata has a very unique design, even a more controversial design, which may be able to blaze a trail.
This article comes from the author of Autohome Chejiahao and does not represent the views and positions of Autohome.