Millet company made a move to acquire nearly 50% of the shares of ZiMi, and since then ZiMi has become a wholly owned subsidiary of millet company. ZiMi company and ZiMi employees, also one after another in the online news, claiming that they are millet people. In fact, this news, we are not surprised, ZiMi is millet early ecological chain company, mainly responsible for mobile power and accessories production, we are familiar with millet charging treasure is basically this company to do.
In addition to Zimmy, Xiaomi has a lot of ecological chain companies, but some of them choose to fly solo after getting bigger and stronger. The best examples are Huami and Little Ant, and Xiaomi basically quit both companies. Now the acquisition of Zimmy should also be to avoid the same thing happening again.
1, millet acquisition of ZimmyZimmy was first established in 2012, in 2013 when it was invested by millet, became its ecological chain of enterprises. Simply put, you help me produce something, and then I list it in the mall. With this approach, millet has promoted a lot of ecological chain enterprises, which is more successful is to complete the listing of cloud rice, stone.
I don't know for what reason, Xiaomi suddenly acquired Zimmy, now Zimmy completely turned into a department of Xiaomi, the employees also one after another sunshine text message, said they became millet people.
2, the scope of businessZiMi is a communication technology company, in the registration of their own business scope is electronic products, communication equipment design, research and development, technology transfer and so on. is an ordinary communication technology company scope, no special place. Combined with the actual situation of the company to see, should be to help millet production chargers, batteries, plugs and so on.
This company has done a relatively successful job, and the related products are loved by people. If we use one word to describe it, it should be ? From one to the other? The company's founders don't seem to have any intention of going solo, and it's more of a Xiaomi division than an ecosystem. Now that it's been given a name by Xiaomi, it's been given a name.
3, to avoid companies flying solo
About Xiaomi's acquisition of Zimmy, the most obvious is to prevent the ecological chain from flying solo. There are a few obvious examples in the early days, such as Xiao Ant Technology, which makes cameras for Xiaomi, and Huami, which makes smart products for Xiaomi. Although not specifically stated, Xiaomi basically withdrew from these companies, they finished flying solo. Now Xiaomi has acquired Zimmy, supposedly to avoid the same thing happening again.
But it's not easy for ecological chain companies to fly solo. Little ant and Huami do really good, but frankly still with the millet name started, once the company counter, it is difficult to restore to the original position. Now the major Internet giants, are beginning to do related products, lost the millet halo, competition will only become more and more difficult.