Li Xuelin. With the orientation of "high-end fast food with Chinese theme", Hefu Laomian opened its first store in Rugao, Jiangsu Province in 20 13, which quickly attracted many diners with its unique category of "Laomian" and "study" dining scene, and successfully expanded to many cities in China, becoming a leading brand in the field of Chinese fast food. Li Xuelin, a native of Rugao, Jiangsu Province, had rich entrepreneurial experience and successfully built a leading enterprise in the mobile phone retail industry before he founded Hefu noodles. Before the establishment of Hefu noodles, Li Xuelin conducted in-depth market research and invested a lot of money to build a central kitchen to ensure that the products of Hefu noodles can be standardized throughout the country.