June 15, 2021 onwards, the central net letter office in the country to carry out a period of 2 months "clear - ' rice circle 'chaotic elephant rectification The company's "Special Action" focuses on five types of "rice circle" disorder behavior. The special action will promote the "rice circle" culture to achieve benign development, *** with the creation of a civilized and healthy online spiritual home.

As of August 2, 2021, the "Clear - 'rice circle' chaos rectification" special action has cleaned up a total of more than 150,000 pieces of negative and harmful information, disposed of more than 4,000 offending accounts, closed the problem group More than 1,300, dissolved 814 undesirable topics, intercepted and shelved 39 small programs suspected of crowdfunding and diversion.

Measures

The first step is to strengthen the supervision of the capital behind the "rice circle".

"Rice circle" chaos, is the result of capital for profit, so it is necessary to strengthen the regulation of capital, not only to limit the uncontrolled expansion of capital, but also to combat the "inaction" "chaotic action! ", the formation of fair competition in the market order.

Secondly, strengthen the platform normalized supervision, prompting the platform to assume social responsibility.

Since the Central Internet Information Office launched the "clear" series of special actions, many platforms responded positively and seized some accounts with bad influence. However, there is a policy at the top and a strategy at the bottom.

Some accounts have changed their names, and some are waiting for their chance. At this point, it is especially necessary for the platform to establish a correct view of interests, not to be kidnapped by the flow, make full use of technical means to effectively regulate the marketing number, the water army, improve the content audit capacity, and strengthen the hierarchical classification and accurate supervision.