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What are the new retail franchises?

There are many new retail companies, such as: box horse fresh life.

Box Ma Fresh Life is Alibaba's new retail business that completely reconfigures offline supermarkets. Box Ma is a supermarket, a restaurant, and a food market, but again, none of these descriptions seem accurate. Consumers can go to the store to buy, but also can place orders in the box horse app. And one of the biggest features of the box horse is fast delivery: within 3 kilometers near the store, 30 minutes delivery.

July 14, 2017, Alibaba Board Chairman Jack Ma and CEO Zhang Yong and others taste freshly baked seafood at Boxma Fresh Life. The "Box Ma Fresh Life" has been under preparation for more than two years within Ali.

With Alibaba Board Chairman Jack Ma visiting the store, this unknown "son" of Ali has been pushed into the spotlight, officially becoming a new member of Ali's "zoo" after Tmall, Caijiao, and Ant Gold Service.

Need to know:

New retail, that is, enterprises based on the Internet, through the use of big data, artificial intelligence and other advanced technological means and the use of psychological knowledge of the production, circulation and sales of goods process upgrading and transformation, and then reshape the structure of the industry and the ecosystem and the online service, offline experience and modern logistics to carry out a deep integration of the new model of retail. The new model of retailing is a deep integration of online services, offline experience and modern logistics.

New retail, through the continuous integration of online and offline, can transfer online traffic to offline stores, increase user activity, provide new development momentum for offline stores, and consumers will also get more professional services.

More high-quality products, companies need to use the Internet era of communication capabilities, data power, socialization and other commercial features to create a new retail business. In short, the new retail to the entire retail industry will bring a revolutionary change.