After the Mid-Autumn Festival, manufacturers will have a big promotion, buy one get one free or even buy one get two free. Many consumers will buy moon cakes when they see that they are cheap, so most of them are sold after the festival. There is also a bad taste, and if the sales are not smooth, you will contact the manufacturer, and the manufacturer is responsible for recycling. After recycling, some will be destroyed, and some irresponsible manufacturers will reprocess them and make other cakes for sale.

A: The simplest way is to sell at a reduced price. The second method is to mix it with other similar cakes after crushing.

There is a very interesting phenomenon.

The day before, the supermarket was still the Mid-Autumn Festival theme, and all kinds of moon cakes were waving to you, full of festive atmosphere.

A few days after the Mid-Autumn Festival, the moon cakes suddenly disappeared, as if they had never existed.

(Chef moon cakes, four for one dollar, hey! )

Customer: I'm such a big moon cake.

Many people have speculated about the problem of selling leftover moon cakes.

Children will say, "The moon cakes are flying to Sister Chang 'e!"

Adults will say, "Moon cakes must have been recycled by manufacturers and used as fillings for the Mid-Autumn Festival next year."

However, college students have already seen through everything.

Because after the Mid-Autumn Festival, their canteens are invariably stocked with some interesting foods …

Are the remaining moon cakes used for these purposes as they say?

Truth is much more complicated than guessing.

The last struggle of the merchants

Merchants usually take action after Mid-Autumn Festival 1~2 days in order not to leave too many moon cakes.

The so-called "promotion action" of merchants is divided into the difference between large supermarkets and stalls.

Merchants of different specifications have different ways to deal with it.

Let's talk about large supermarkets first:

In several large supermarkets in Kunming, after the Mid-Autumn Festival, the previously lively mooncake sales area has disappeared, and all mooncakes have been removed from the shelves.

According to the supermarket manager, as of 9: 00 pm on September 13, all the moon cakes were basically sold out.

In fact, major supermarkets generally start selling moon cakes 45 days before the Mid-Autumn Festival, and then start promotional activities one week before the Mid-Autumn Festival.

Even if there is a little stock in the end, the supermarket will return all the moon cakes that can't be sold out on the night of Mid-Autumn Festival to the manufacturer for unified treatment.

After the Mid-Autumn Festival, the supermarket no longer sells moon cakes.

(After the Mid-Autumn Festival, the moon cakes have already been taken off the shelves.)

Let's talk about stalls:

Still in Kunming, almost all the stalls selling moon cakes after the Mid-Autumn Festival are on sale.

The reaction of the stalls is less than that of supermarkets, because they have fewer sales plans than supermarkets.

Take bulk ham moon cakes as an example. Before the Mid-Autumn Festival, the price was one in 6 yuan, but after the Mid-Autumn Festival, only one was sold in 2.5 yuan.

In order to empty the inventory as much as possible.

Moon cake manufacturers will also cooperate with vendors to reduce prices.

Ms. Yang, who has been selling moon cakes in Guangxi for eight years, said that every year after the Mid-Autumn Festival, the manufacturer would suggest a price for her to sell.

This price is generally set at a relatively low level, for example, this year is 10 yuan.

Generally, most moon cakes are sold through sales promotion.

So what should I do if some moon cakes really can't be sold?

Method 1: recycle and resell

Just because the manufacturers have recycled the mooncakes doesn't mean that they have been smashed into their hands.

On the contrary, mooncakes at this time are cheap, which attracts many retailers to buy mooncakes at the mooncake factory.

After purchasing, these retailers will send mooncakes to suburban and rural markets in carts for sale.

Because the suburbs and countryside are relatively backward, retailers are not worried about having no business to do.

These retailers generally don't have a fixed booth, so they usually sell cars as booths, but their business is surprisingly good.

Retailers can continue to sell, the essential reason is because:

The shelf life of moon cakes is about 1~2 months, during which you can continue to eat.

However, this does not mean that mooncake manufacturers can sell mooncakes indefinitely:

Take September 13 as an example. Generally, on September 30th, manufacturers will not sell moon cakes.

Not only for the sake of people's health, but also to safeguard the reputation of their own brands.

Method 2: Feed it to pigs.

In addition to retailers, there is another kind of people who also like to buy moon cakes at this time.

That's the feed factory.

In their view, moon cakes are simply a coveted piece of fat.

With moon cakes, pigs in Africa depend on it! )

After the feed factory breaks the moon cakes, they can be treated as feed.

Not only is it nutritious, but the most important thing is environmental protection, which avoids waste. "

Where can I find such good and cheap raw materials?

Mooncakes can be made into pig feed, and can also be used as feed for chickens and fish.

Rich in nutrition and low in price, it is no wonder that bosses buy a car as soon as they buy it …

Method 3: Payment of benefits

When manufacturers recycle moon cakes, they often give them back to the employees in the factory to thank them for their efforts during this time.

After all, the production of moon cakes is very busy from August to September, and it seems to be a better choice to give back to employees on the grounds of holiday welfare than to destroy moon cakes.

This will not only deal with the overproduction of moon cakes to the greatest extent, but also improve the enthusiasm of employees.

In addition, some manufacturers will also use the recycled moon cakes for "charity activities".

The boss will walk into the nursing home with recycled moon cakes to express his condolences to the old people inside, and at the same time, he will send them moon cakes.

The mooncake factory will select those old people who can't eat mooncakes because of poor economic conditions to come to send warm.

Undoubtedly, for those old people, a box of moon cakes represents too much meaning.

Although mooncakes were distributed after the Mid-Autumn Festival, they can make the old people feel warm. I think there is nothing wrong with this move!

Method 4: On-site destruction

Once the moon cake has passed the shelf life, then the manufacturer can only adopt the last method: destroying the moon cake.

10 years ago, Guanshengyuan moon cake was revealed as "using last year's stuffing to make moon cakes."

When this matter came out, public opinion was in an uproar. Everyone is afraid to buy and eat old moon cakes.

Therefore, the country has been cracking down on "aged moon cakes" in recent years.

Not only the moon cake recycling regulations were introduced, but also the moon cake production process was standardized and modeled.

In addition, the processing methods mentioned above have helped the moon cake factory to process more than half of the moon cakes.

Therefore, there are actually not many moon cakes to be destroyed centrally.

The Food and Drug Administration of each city will supervise and record the process of destroying moon cakes by moon cake manufacturers.