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Bakery business plan 1
I. Market analysis
Fresh food is the favorite of modern people. Opening a sweet cake shop has the advantages of low investment, simple operation and small area, which is very suitable for small-scale operators. As long as your cakes and desserts are fresh and unique in taste, and the price can win the trust of everyone, it is easy to attract consumers from all walks of life. So how much investment do you need to open a cake shop and what should you pay attention to?
In the process of cake consumption, customers will have a "preconceived" mentality. If you think the products of this cake shop are good after the first purchase, you will identify this one. Therefore, for the newly opened cake shop, it is necessary to retain customers. Pay special attention, now people are pursuing health and don't like high-calorie food very much. Therefore, creating the concept of healthy cake will increase the appeal to customers. We can indicate the raw materials, production date and health benefits on each cake or bread.
Second, equipment investment: the simulation scheme takes a small shop of about 10 square meter as an example. Start-up assets need about 95,000 yuan.
1, the rent is 5000 yuan.
2. The facade decoration is about 2000 yuan (including storefront decoration and light box).
3. About 1500 yuan is invested in shelves and selling tables.
4. Employees (2 employees) need 500 yuan for uniform clothing.
5. The biggest investment of machinery and equipment: 80,000 yuan (including the complete set of utensils for making cakes).
Third, the first purchase:
1, flour, cream and other raw materials, about 6000 yuan.
2, in the process of equipment purchase, pay special attention to quality, because it is used for a long time. The method of making cakes can be taught by buying CDs, which can save a lot of costs. At present, the general 17 disc of "Full Set of Cake Making Teaching CD-ROM" on the market contains 70 project technologies ***200 yuan/set.
Fourth, the economic benefit estimation
1, monthly sales (average): 2 1000 yuan According to the evaluation of relevant professionals, the monthly sales of such a small cake shop can reach 2 1000 yuan after the operation is on the right track.
2. Monthly expenditure: 14033 yuan rent: the best location is in residential areas with dense residents, community commercial streets, and lots close to children (such as kindergartens or playgrounds), about 5,000 yuan.
3. The cost of goods is about 30%, and the salary is about 5,000 yuan: 10 square meter. A small shop needs a cake chef 1 person and a waiter 1 person, and the salary is 2,000 yuan.
4. Miscellaneous expenses such as water and electricity: 700 yuan equipment depreciation expense: calculated for 5 years, RMB 1333 per month.
5. Monthly profit: 6,967 yuan. According to this estimate, the investment can be recovered in about one year.
Cake shop business plan II
Project introduction:
This project of DIY cake shop is not a new thing. What I want to operate is a cake shop that provides raw materials, tools and venues and professionally guides customers to do DIY.
Here, the vast number of consumers (mainly students) can make DIY cakes themselves, and they can make a hotel-class cake without any foundation of West Point, a unique love cake, DIY cakes, chocolates, biscuits, jelly puddings, cookies, pies, egg tarts, puffs and so on. But the main product is cake DIY, and at the same time, it is still necessary to sell finished products and customized products. Here, consumers can get together with friends, have fun with their parents, share in teams and learn individually. They can put aside all their troubles and relax into the infinite fun of DIY.
I named the store "Happy DIY Cake Shop", hoping that every customer who comes here will have a good mood and make delicious cakes happily.
Reasons for choosing this project:
Nowadays, young people are very creative, everyone is curious about new things, and most of our friends in the 80s and 90s lack the ability to do things independently. We can provide a platform for everyone to do things, and also make them feel spiritually satisfied!
Project location selection:
Choose in the densely populated areas, residential areas and prosperous commercial areas of universities such as Haidian University in Beijing. Because there are many universities and residential business districts, which have a fixed customer base, college students and white-collar workers have high consumption power, love novelty and practicality, prefer small shops with their own characteristics, and love to compare and enjoy. Moreover, students and young customers have strong communication ability, and couples will prefer to patronize.
Environmental analysis:
(A) Analysis of the external environment
1. The competition is not fierce, and there is great room for development.
2. Universities, business districts and other places have a fixed customer base, and their consumption power is relatively high.
3. The store is fresh and unique, and the price can be accepted by many trusted word of mouth, which is easy to attract consumers from all walks of life, facing a wide range of people, and is not greatly affected by the off-peak season.
(B) internal environment analysis
Provide warm environment, integrated atmosphere, complete equipment, safe and hygienic materials, professional teachers and guaranteed services.
Project prospect analysis:
DIY cake shop is easy to attract consumers from all walks of life by virtue of its unique entrepreneurial style, fresh and unique taste and reliable price. "DIY Cake Shop" is a gold industry in 2 1 century. In recent years, the west point industry has shown unprecedented popularity and development momentum in China, with broad development prospects and huge development space. With the improvement of people's living standard and consumption level, West Point is attracting more and more consumers with its unique charm. People who celebrate their birthdays with exquisite big cakes bring warm blessings and elegant taste.
It can be seen from online surveys and field visits that there are no or few professional and comprehensive DIY dessert houses in the market at present, mostly because of single products and systematic services, but even so, their business is still very good. And at present, it is the development period of the market for college students and young people, the shopping habits of young people, and our excellent price and good quality are inevitable requirements. The market and consumption capacity around the school have been greatly improved, and the self-made consumption mode of mind is the new darling of the market.
Project risk analysis and countermeasures;
(1) External risks:
1. The influence of the state on the production, sales, inspection and advertising policies of the food industry.
2. The existing competitors in the market, as well as the sneak competitors, have to join, which makes the competition more intense.
3. Low technology, the risk of being replaced by advanced technology of other cake shops.
4. Risks of raw material supply of upstream suppliers.
5. Bank loans or other financial risks.
(2) Internal risks:
1. The product production standards are not uniform and the equipment is not complete.
2. Uncertainty of market adaptability and adjustment ability.
3. The safety of cake raw materials and ingredients.
4. Whether the price and service can meet the development needs of the company.
5. Other issues in the company's business decision.
(3) Coping strategies:
1. Familiar with relevant laws and regulations of food industry.
2. Strict company product inspection procedures to ensure food quality and safety.
3. Recruit and train technical staff who are capable of making cakes and operate advanced equipment.
4. Be good at managing upstream suppliers to ensure the timely placement of raw material supply.
5. Establish a reasonable information feedback mechanism, keep abreast of the latest market trends, and make timely business strategies to adapt to market changes.
6. For a certain period of time, investigate the customer's reaction and improve the company's business in time.
Marketing strategy:
(A) product strategy
Provide a comfortable venue and complete materials and equipment, with the guidance of special personnel. Customers can choose different materials to make cakes according to their own needs. It is extraordinary to make cakes for their relatives, lovers, children, friends, themselves and themselves, and show their creative talents. Can also make chocolate, biscuits, jelly pudding, cookies, pies, egg tart puffs and so on. At the same time, we still have to sell finished products and fixed products. Customers can make unique cakes according to their tastes, needs and hobbies. We also run coffee and other drinks. If customers want to taste the freshly baked cake, they can stay in our cake shop for consumption. There are comfortable tables and chairs in our shop for customers to relax. Customers can also taste our coffee and other drinks while tasting the cake. Through the combination of cake and coffee, we can not only meet the taste needs of customers, but also taste our coffee and other drinks. Through the combination of cake and coffee, it can not only meet the taste needs of customers, but also improve their taste, thus attracting more consumers.
(B) the price strategy
Price is a sensitive factor in the economic environment. The influence of market price on competitiveness should not be underestimated. Customers have limited purchasing power and are very sensitive to price. Basically, the price must be acceptable to the public. If the price is to be adjusted, the quality of service must be improved at the same time as the price is raised. Customers' DIY cakes will be priced within 60-200 yuan according to the size, and other DIY products will be priced appropriately. The price of finished products in the store is similar to that of other pastry shops.
The breakdown charging method is general cake basic materials, and the minimum charge is 50 yuan, and the price can be adjusted according to the size of the cake. Including the required materials, customer's own ingredients (weighing), self-processing, goods provide processing equipment, aprons and method guidance, packaging, our shop provides one-stop service. All the expenses have been included in the materials, but disposable hats and gloves and aprons are extra.
In special festivals such as Valentine's Day, Christmas Day and Qixi Festival, we can make appropriate adjustments according to the market environment, mainly by launching various activities to attract customers.
(C) Promotion strategy
With the implementation of the membership card system, customers can become permanent members only by paying a certain amount. With the membership card, they can enjoy discounts when spending in our store, and they can also receive small gifts when the store launches activities. Non-members will get exquisite small gifts when their one-time consumption reaches a certain amount.
(4) Advertising and publicity
1. Distribute leaflets near the school.
Step 2 put up posters
3. Contact the TV station to publicize the DIY preferential activities.
4. Cooperate with Guangshang Radio Station
(E) Distribution strategy
1. Telephone order. (mainly for white-collar workers with busy lives)
2. Order online. Our main target consumer group pursues and guides fashion, has a strong health concept, and the computer penetration rate reaches 99%. Online ordering is a convenient and fashionable way to sell. Customers can find relevant samples about our store by logging in to our website, and they can leave messages online. )
Cake business plan 3
I. Executive summary
1. 1 project idea
With the development of the times, the improvement of people's economic income and the change of consumption concept, not only are there more and more types of leisure foods, but the product structure is also developing in the direction of flavor, nutrition, enjoyment and even function. Nowadays, snack foods are no longer just children's patents, but are loved by more and more people of different ages. Whether living at home or traveling abroad, snack foods have become a "new food fashion" in our lives. Up to now, snack foods have become an important part of food consumption, and fashion has become an important strategy for snack food industry to compete for consumers. The consumption market of snack food is expanding, the number of consumers is increasing, and new products are constantly being introduced. Under this situation, our dream _ fantasy cake bar came into being.
1.2 company overview
Dream _ Fantasy Cake Bar is a small business shop started by college students. Born in Shandong Yingcai College on 20_/ 12/ 10, it has the plan and capital to enter the pastry market in China.
Dream _ Fantasy Pastry Bar is a brand for college students to start their own businesses, making small-cost investments, making exquisite pastry food with balanced nutrition, leisure and fashion, and facing the broad masses of middle and low-end consumers.
The production house now sells cakes, soft cakes and porridge, especially custom-made couple cakes and jelly cakes popular with young people, which have broken the market situation. At the same time, the cake is made of seaweed without preservatives, thus ensuring food safety. Healthy is happy; Is healthy!
Second, the market survey and analysis
2. 1 current situation
2. 1. 1 trend
Nowadays, the market is full of cakes with different tastes and styles. To sum up, these products are all designed to meet customers' leisure needs (entertainment, fashion, taste ...), beautiful needs, healthy needs and growing needs. Consumers buy cakes for food and gifts. Cake is small, delicious and has certain nutritional value, so its purchase frequency is high; Jelly is light, beautiful and nutritious, and it has become a good gift for reciprocity. For this reason, many manufacturers have launched a "cake spree" that is convenient for giving gifts. Therefore, the consumption market of snack food is expanding, the number of consumers is increasing, and new products are constantly being introduced. "Leisure is fashion" has become people's understanding of food fashion. Leisure food is not only a good-tasting, healthy food, but also a medium to promote people's communication and a carrier suitable for expressing emotions.
2. 1.2 Industry Status
First of all, cakes originated from abroad, but due to the needs of China market and the food characteristics of China, they have reached the peak in China market.
The composition of pastry is 25% flour, which is refined flour and contains a lot of maltose and other nutrients; 35% of the core, including meat, vegetarian dishes, and some sweets, etc., is made in various colors, but it will not add any pigment and is pure natural; The remaining 40% are personal hobbies such as extra fruits, pickles and jellies.
With the improvement of people's living standards in our country, leisure has become an indispensable part of people's life, and leisure food can satisfy the taste demand, provide the required nutrition and adjust the mood from the original one. In recent years, the market demand for snack foods has been growing continuously. According to the annual growth rate 10%, it is estimated that the market demand for snack foods in China will exceed 100 billion yuan this year. However, the current consumption level in China is low, and the market potential is still great.
2.2 Analysis of competitive environment
Leisure food has a market capacity of nearly 30 billion yuan every year, and more and more domestic and foreign leisure food brands enter this market and compete for the market. Although the domestic leisure food market has developed rapidly in recent years, experts say that the types of leisure food of domestic local brands are still limited compared with those of foreign countries, and there is a big gap in the development of new products, the diversification of tastes, the personalization of packaging and the nutrition of products, which lacks sufficient market competitiveness. The pastry industry not only has fierce competition in the industry, but also competes with other industries such as potato chips and candy, because they both belong to the category of snack food. Pastry industry should not only focus on the competition in the industry, but also innovate constantly, analyze consumers' psychology, give full consideration to consumers, improve their nutritional value and leisure taste, and occupy the market of snack food.
2.3 Situation analysis
SWOT analysis table
S (Advantage): Pastry is a favorite food for young people, with a huge consumption market, and it is beside you, full of personalized and fashionable jelly food, which makes people want to go back and forth.
W (disadvantage): it is difficult to predict the market acceptance of characteristic operation, and there are certain risks.
O (opportunity): the demand of pastry market is expanding year by year; People's consumption concept has also changed.
T (threat): There are many shops dealing in snack food in the market, each with its own characteristics and fierce competition.
Third, entrepreneurial advantages
3. 1 own advantages
A, college students are often full of hope for the future, with young blood, vigorous vigor and the spirit of "newborn calves are not afraid of tigers", which are all qualities that an entrepreneur should have.
B, college students have learned a lot of theoretical things in school, and have a higher level of knowledge and skills advantages. The importance of knowledge is self-evident, and "exchanging intelligence for capital" is the characteristic and inevitable way for college students to start a business.
C, college students belong to the younger generation, are sensitive to fashion, can always be in the forefront of fashion, and are suitable for such projects.
3.2 Policy advantages
In recent years, in order to support college students' entrepreneurship, governments at all levels have issued many preferential policies, involving financing, business opening, taxation, entrepreneurship training, entrepreneurship guidance and many other aspects. According to the relevant regulations of the state and municipal governments, fresh college graduates in various regions can enjoy four preferential policies: free risk assessment, free policy training, free loan guarantee and partial tax reduction and exemption, including:
College graduates (including junior college students, undergraduate students and graduate students) who are engaged in self-employment shall be exempted from self-employment registration fees, self-employment management fees, demonstration text cost of economic contracts, etc. within one year from the date of business approval. In addition, if an informal enterprise is established, it can be exempted from tax for three years only by registering in the street of the district or county where it is located.
College students who start their own businesses can apply to the bank for a loan guarantee of up to100000 yuan, and enjoy a loan discount.
Fourth, capital investment and return analysis
4. 1 source of funds-guaranteed loan
With the guarantee of parents or relatives' colleagues, you can get a guaranteed loan of about100000 yuan in financial institutions such as ICBC and China Construction Bank, so as to obtain venture capital quickly.
4.2 Early funding and returns
The storefront covers an area of five square meters to ten square meters, one square meter to two people, sealing machine 1 set, sand ice machine 1 set, 5 sets of special molds for jelly, and chocolate fountain machine 1 set. The store needs 3 ~ 4 clerks, and the salary of employees accounts for about 10% of the investment.
Leave 4000 yuan for normal operation and circulation.
The rest of the investment is used to purchase goods.
4.3 The specific expenses are arranged as follows:
(1) Store rent: 1000/ month
(2) Equipment investment
A set of computers costs 3000 yuan
Counter 2500 yuan
Sealing machine, a 200 yuan.
A telephone and a 50 yuan.
Ice planer, a 300 yuan.
Sander 1 300 yuan
Chocolate Fountain 1 200 yuan
(3) Water and electricity communication costs
Internet access fee: 60 yuan/month
(4) Electricity fee: 500/ month
(5) Wage of workers: 900 yuan × three persons/month = 2,400 yuan/month.
(6) Promotion cost: The cost of leaflets is about 300 yuan/month.
We are not going to use TV advertisements in the early stage because of limited funds. So take cheap and exquisite leaflets and word-of-mouth effect for publicity.
One-time investment: 6540 yuan
Monthly fee: 3270 yuan
V. Business Plan
5. 1 Store planning
5. 1. 1 address selection
Dream _ fantasy pastry shop should be selected around schools, large shopping malls and shopping centers, where there is a large passenger flow and the rent is not too high.
5. 1.2 internal structure and function
The pastry bar is divided into three areas: finished product area, making area and service area.
Finished product area: mainly the products we have made, which customers can take away at any time or enjoy immediately.
Production area: customers choose the production style and packaging of jelly. Book in advance and we will finish it on time.
Service area: We will set up a suggestion box here to record the valuable opinions put forward by customers at any time, and summarize and summarize them regularly.
5.2 Target market positioning:
Young women, girls and children, young girls like romantic and fashionable personality, and we provide them with personalized jelly cakes, jelly couple cakes, etc. Children like cartoons and other novel and lively foods, and we provide them with cakes with cartoon models; There are also special days such as Valentine's Day, Christmas and birthdays. We provide them with multi-layer cakes with different shapes, jelly salad cakes, cakes with special tastes and so on.
5.3 Marketing mix
5.3. 1 product
Understand that there are many kinds of food safety patterns and rich products, and you can make different flower patterns according to people of different ages. For example, the series of pattern cakes, frozen cakes, spicy and cold cakes, cake porridge, cake salad, absorbable jelly, pulp cakes, cake sandwiches and so on.
5.3.2 Price: The profit of cakes is very high, and the gross profit is over 65% ~ 75%.
5.3.3 Channel: Due to the limitation of purchase cost, it is decided to purchase raw materials online.
5.3.4 Promotion
Sales promotion
A. Carry out regular distribution activities: In the peak season, snack foods are often promoted by "on-site tasting", "buy one get one free" or "gift giving".
B. Lottery activity: The top ten consumers have the opportunity to draw a lottery for free every day.
C, in winter, sales in the square or Internet cafes can increase more sales.
D, cake membership sales, increase cake sales.
5.4 Customer management
5.4. 1 Establish a sales information book: indicate the product type, name, price and sales date, and the customer will sign it for confirmation. Convenient after-sales service.
5.4.2 Establish a member information book: record member information, and members can receive a free gift on their birthday with their ID cards and membership cards. If customers agree, we can design a unique birthday cake for them.
VI. Cultural construction
6 brand culture
With the development of the times, a trendy consumption fashion has swept the world-snack food, which is an important product to improve people's quality of life and an inevitable product in the transition from the stage of adequate food and clothing to the well-off stage and even the affluent stage, and has broad prospects. Due to the different living habits and cultural backgrounds of various nationalities and regions, food has its regional particularity.
Seven, team building
7. 1 post design and responsibilities
A. the store manager-entrepreneurs (two people) are in charge of finance and make decisions; Purchase goods; Responsible for cashier and service area; Manage online stores.
B. Shop assistants (3):
A shopping guide in the finished product area-helping customers choose finished products.
A self-selected shopping guide and a producer-help customers choose materials, design styles and make them.
7.2 Booking in advance-saving costs and improving efficiency
VIII. Schedule
Stage time management mode
In the first 1 year to 3 years, the store operation was carried out simultaneously with the online store;
From the fourth year to the sixth year in the medium term, the business model of joining was adopted;
In the fourth year of long-term development, the franchise stores will be recovered and chain operations will be carried out;
This is a preliminary plan for the development of dream _ fantasy pastry shop. In the actual operation process, we should keep up with the market development, constantly optimize the product quality and service level, improve the competitiveness of the bubble hall jelly bar, expand the market share, and achieve the goal of long-term development.
IX. Key Risk Issues and Assumptions
9. 1 existing risks
Dream _ Fantasy Cake Shop is still in the growth stage, and it has already entered the highly competitive food market in China, occupying a certain disadvantage in its comprehensive reputation.
9.2 Countermeasures
Grasp the fashion trend, innovate constantly, keep up with the pace of young people, and speed up the frequency of commodity renewal. Efforts should be made to improve corporate culture. In view of the rational and personalized consumer demand of customers, we can improve the quality, clarify the business scope and enhance the competitiveness through market segmentation. Providing personalized service can greatly increase the added value of products. Provide corresponding products and services according to different consumer needs, regard each consumer as a market segment, and produce goods according to consumers' individual needs. At the same time, according to different customer characteristics, such as age, gender, personality, preferences, etc., we can provide customers with targeted purchase suggestions.
X. Summary
We have a good market advantage: because specialty cakes are popular among young people, the consumer market is huge, and they are right beside you. Such projects are not afraid of producing products that no one buys and no one consumes.
Cake shop business plan 4
I. Overview of cake shops
1. Our restaurant belongs to the catering service industry and is named "Maggie Afternoon Tea", which is a sole proprietorship enterprise. Mainly provide people with cakes, bread, ice cream and drinks and other desserts.
2. Our store is going to open in the community trade street. It is a mid-range cake shop in the initial stage, and it is going to gradually develop into a cake chain store like Andreessen, Chaoyangfang and so on in the future.
3. Our store needs venture capital of 95,000 yuan.
Second, the business objectives
1. Due to its geographical location in the trade street, there are relatively rich customers, but there are also many competitors. Especially, our store has just opened its doors. If we want to open the market, we must work hard on service quality and product quality, and further expand our business scope to meet the different needs of consumers. The short-term goal is to gain a foothold in the trading street and recover the capital 1 year. The long-term goal is to gradually develop into a cake chain company with strong economic strength and a certain market share, and break through a world among many cake brands and become a famous brand in the cake market.
Third, the market analysis
1. source: the target customers of our store are: ordinary consumers who go shopping and entertainment in Trade Street, accounting for about 50%; Around the school students, shop staff, community residents, accounting for about 50%. The number of tourists is sufficient, and the consumption level is low.
2. Competitors: According to the survey results, there are many brand cake shops in China, and there are many chain cake shops in Fuzhou alone, such as Anderson, Chaoyangfang, Hongye and Anqier. So the competition is great.
Fourth, the business plan
1. First, go to several cake shops around to "spy on information" and find out the cost price of different kinds and sizes of cakes. Understand the business philosophy and "tricks" of all kinds of cake shops.
2. After the opening gold was raised, we began to "dig corners" in major cake shops. You can't dig "blatantly". When there are few people in the store, you should sneak over and discuss with the master in the store. Or hiring a pastry chef, it is very important to open a cake shop chef, so it should be carefully considered.
It is understood that a set of consumption rate is found: "customers never have the cheapest price." You can reduce a few dollars today, and tomorrow there may be competitors competing with you for orders at a lower price. " From this, I realized a certain competitive strategy in the product market: "Price reduction promotion is not a long-term business strategy. Only by making the highest quality cakes with the best materials can we attract customers and retain them."
4. The cake shop is mainly for the public, so the price is not too high, which belongs to the middle and low price.
5. Some advertising leaflets can be printed and distributed in the form of coupons to achieve the effect of advertising.
6. Cake shops can specially open up leisure areas and set up many chairs with unique shapes. Customers can buy some snacks and sit in the cake shop to taste them slowly, which further strengthens the leisure function of the cake shop.
7. After many investigations, due to the needs of competition and other aspects, many cake shops have introduced some snack foods that have little to do with cakes, so as to form new profit growth points. In the variety of business, many shopkeepers have some innovative measures: for example, in the hot summer, ice porridge and shaved ice, as well as milk tea and juice drinks, which are very popular at present, are popular with customers.
8. Establish a membership card system. The name of the member is printed on the card. The discount rate of membership card is not high, such as 15% discount. On the one hand, this can give consumers a sense of respect, on the other hand, it is also convenient for waiters to address consumers. Especially if the consumer is with someone else, and the waiter can call him (her) Mr. or Miss in public, they will feel very respected.
9. Put some promotional materials and magazines on the table, with knowledge and stories about cakes and drinks. On the one hand, it can enhance the taste, set off the atmosphere and increase consumers' goodwill towards the brand.
10. No matter from the storefront decoration, the image of the clerk, or the cake making, it is necessary to give customers a healthy and hygienic feeling. Cake shops must strictly implement the national Food Hygiene Law, which is the foundation of their foothold.
1 1. The food industry has special job skills requirements: employees must hold "health certificates".
V. Financial estimation
Start-up assets: about 95,000 yuan.
Equipment investment: 1. The rent is 5000 yuan. 2. The decoration of the facade is about 2,000 yuan (including the decoration of the storefront and the light box). 3. The shelf and the selling platform are put into about 1500 yuan. 4. The employees (2 employees) need 500 yuan for the same dress. 5. The biggest investment of machinery and equipment: 80,000 yuan (including the complete set of utensils for making cakes). The first purchase: raw materials such as flour and cream, about 6,000 yuan.
Monthly sales (even): 2 1000 yuan. According to the evaluation of experts, the monthly sales of such a small cake shop can reach 2 1000 yuan after it is on the right track.
Monthly expenditure: 14033 yuan. Rent: The best location is in densely populated residential areas, community trade streets, and lots close to children (such as around kindergartens or playgrounds), about 5,000 yuan.
Cost of goods: about 30%, about 5000 yuan. Salary of staff: 10 square meter store needs cake chef 1 person and waiter 1 person, and the salary is RMB 2,000.
Miscellaneous expenses such as water and electricity: depreciation expense of equipment in 700 yuan: calculated according to 5 years, monthly profit of 1333 yuan: about 6,967 yuan. According to this estimation, the investment can be recovered in about one year.
VI. Analysis of risks and constraints:
Because the cake shop is not the first shop in the street or community, it is difficult for customers to change their consistent tastes, so they have to spend more financial and material resources and "tricks" to attract customers.
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