You can rest assured that the software of Little Red Book is free of charge, unless you buy things, charge money or something in it, the rest is generally just downloading the software without charge. Xiaohongshu is a lifestyle sharing platform launched by Hangyin Information Technology (Shanghai) Co., Ltd. in June 20 13. The founders are Mao Wenchao and Qu Fang. The content of Xiaohongshu Community includes information sharing of beauty, personal care, sports, tourism, home, hotels and restaurants, and touches many aspects of consumption experience and lifestyle. It was once ranked 58th in the Hurun Global Unicorn List of Suzhou High-tech Zone in 2020.