1, brand history and popularity: converse is a sports shoes brand with a long history, which was founded in 1908. The most famous product is ChuckTaylorAllStar series, which enjoys high popularity and wide popularity all over the world. Converse's brand value and popularity make it one of the main competitors in the middle and high-end market.

2. Product quality and positioning: Converse's products are famous for their unique design and high quality. Adopt high-quality materials, pay attention to details and technology, and ensure the durability and comfort of products. Converse shoes are simple and classic in design, suitable for various occasions and wearing styles. It not only conforms to the fashion trend, but also has the eternal charm of tradition. Such quality and design orientation have given converse a certain position in the mid-to high-end market.