1, arouse interest: use attractive opening remarks at the opening to arouse the interest of the audience and keep them watching.

2. Product introduction: clearly and concisely introduce the characteristics, advantages and functions of the product, and highlight the value and uniqueness of the product.

3. Interaction and participation: Encourage the audience to participate in interaction, ask questions or leave messages, answer the questions of the audience, and establish good communication and interaction with them.

4. Demonstration and demonstration: Show the usage method and effect of the product, and let the audience better understand the actual effect and usage scene of the product through demonstration.

5. Social evidence: Share other users' favorable comments and experiences on products, so as to increase the trust and purchase determination of the audience.

6. Limited time offers: Offer limited time offers, such as discounts, gifts or limited time specials, to create a sense of urgency.

7. Mobilize emotions: tell the story or selling point behind the product through emotional language and stories, arouse the emotional resonance of the audience and increase the desire to buy.

8. Social sharing: Encourage viewers to share live content with friends and social circles, expand their influence and increase potential customers.

9. Customer service: Respond to the audience's inquiries and messages in time, provide a good customer service experience, answer the audience's questions and help them make a purchase decision.

10, closing appeal: Before the end of the live broadcast, appeal to the audience, encourage them to buy immediately, and provide a purchase link or QR code to facilitate their purchase.