First, what does the medium and long video depend on?

1, high-quality content-core competitiveness, whether in beauty, study, fitness, life or other fields. A large part of users' attention is high-quality work content. Only when the published content is beneficial to users will it attract their attention. Rich topics, excellent copywriting and dry goods constitute an excellent work that will attract users.

2. Successful character design Compared with the short video of 15s, the medium-long video has a rich market and more time to create character design. Use duration to attract users' attention, build trust between users and bloggers, and increase user stickiness.

Second, three explosive video techniques.

1, locate the platform accurately.

Simply put, the account content matches the platform positioning. Tik Tok: Diversified, the audience is mainly young people. Little Red Book: a powerful female user flow pool, which is popular among many young women.

Beep Beep: It mainly focuses on the secondary culture, and puts different types of videos according to the different characteristics of different platforms, which is deeply loved by young users of generation Z..

2. Video theme

After understanding the characteristics of the platform, decide what topic to do. Common topics: professional skills, food production, film and television commentary, etc. Keep the video creative, professionally output the content, do a good job in content design and marketing, and ensure that the video is full of dry goods.

3. Quality content

High quality content is always a must! Dismantle the explosion by dismantling the explosion, material accumulation, course learning, etc. Disassembling the framework, learning content and material accumulation: accumulating materials in daily life; Course learning: Learn about the operation of short video products through systematic learning.

Course recommendation: Chongya Operation Company

1. The course focuses on Tik Tok and Little Red Book, with emphasis on practical operation.

2, many-to-one courses, customized according to the foundation.

3. Ask questions at any time, and the teacher will answer them at any time.

4. When you create an account, you still have the opportunity to receive advertisements.