The company has formed a complete and unique business philosophy of Chinese-style "neighborhood centers" in terms of development and operation. It organically combines commercial and public welfare projects, improves and optimizes the commercial industry portfolio, and strives to achieve "consumers, business operations" It has been unanimously recognized by the Chinese and New Zealand governments and has become one of the successful models for Suzhou Industrial Park to learn from Singapore's corporate management experience.
Since the first neighborhood center was built in 1998, the company has adhered to the principle of "government guidance, enterprise investment, and market-oriented operation". Economic benefits and social effects have improved synergistically, and the scale of the enterprise has expanded rapidly, and the economic benefits have The continuous improvement not only better meets the daily needs of residents, improves the layout of commercial functions in the park, but also explores and accumulates experience for the reform and development of China's new business service model.
Each neighborhood center is a "residential commercial center" that integrates commerce, culture, sports, health, and education. It focuses on supporting residential functions, from "oil, salt, sauce, vinegar and tea" to "clothing, food, housing, transportation and leisure" ” to fully meet the material and cultural life needs of citizens. More than 300 theme activities have established a good corporate image of the neighborhood center, and the annual "Neighborhood Summer Food Festival" attracts thousands of residents.
The Neighborhood Center has rewritten the definition of "community business" and created a characteristic model of "based on house rental and sales, functional positioning based on market demand, and industry management as an owner", and innovatively proposed " The corporate positioning of "residential business, quality life".
The neighborhood center abandons the shortcomings of the extensive commercial form along the street and is also different from the scattered shops in the community in the traditional sense. Instead, it is based on the "big community and large group" for functional positioning and Development and construction is not "commercial within the community", but "commercial serving the community". It is hailed by industry insiders as 'a new milestone in the development and construction of regional commercial service centers.'"
Neighborhood As a "residential commercial center" integrating commerce, culture, sports, health, and education, the center provides "one-stop shopping" for the people around 12 supporting residential functions, from "oil, salt, sauce, vinegar and tea" to "clothing, food, housing, transportation and leisure". "Service. The neighborhood center abandons the shortcomings of the extensive commercial form along the street and is also different from the scattered shops in the community in the traditional sense. Instead, it carries out functional positioning and development construction based on "large communities and large groups". Neighborhood centers are not "commercials within the community" but "commercials serving the community" and are hailed by industry insiders as "a new milestone in the development and construction of regional commercial service centers."