Advertising is a science that studies the history, theory, strategy, production and management of advertising activities. Advertising is a discipline that educates and studies advertisements in an academic way. Many universities offer this subject, and it is usually listed under the School of Communication, which is the two disciplines under communication. The two pillars of advertising are communication and marketing. Main courses: communication, introduction to advertising, advertising planning and creativity, advertising history, advertising copy writing, advertising laws and regulations and management, advertising media research, advertising camera and photography, practical art and advertising design, computer graphic design, advertising investigation, public relations and so on. Business Training Objectives: This major aims to train advertising senior professionals with advertising theory and skills and broad cultural and scientific knowledge, who can engage in advertising management, advertising planning creativity and design, marketing planning and market research and analysis in news media advertising departments, advertising companies, market research and information consulting industries, and enterprises and institutions. Business training requirements: Students in this major mainly study the basic principles of Marxism, the basic theory and knowledge of advertising, receive basic training in advertising planning, marketing and implementation, and master the basic knowledge and skills of advertising implementation and management. Graduates should acquire the following knowledge and ability: 1. Master the basic theory and knowledge of advertising; 2. Have the basic ability of planning, creativity, production and publication of modern advertisements, as well as the basic knowledge of market research and marketing and the basic ability of market field analysis and data processing; 3. Be familiar with the policies and regulations related to advertising; 4. Have the basic knowledge and activity ability of public relations; 5. Understand the current situation and development trend of China's advertising industry and the development trends of foreign advertising industry. Main subjects: Main courses of journalism and communication: introduction to communication, introduction to advertising, advertising planning and creativity, advertising history, advertising copywriting, advertising management and management, advertising media research, advertising camera and photography, practical art and advertising design, computer graphic design, etc. Main practical teaching links: including primary practice, graduation practice, etc., generally arranged for 3 weeks. Length of study: four years. Degree awarded: Bachelor of Arts. Similar major: Journalism, Radio and Television, Journalism, Advertising, Editing and Publishing, Communication, Media, Creative Radio and Television, Editing and Directing International Cultural Exchanges. 235 institutions * * * Beijing University of Technology, Peking University Harbin Institute of Technology (Weihai) Yunnan University Chang 'an University Northwest University Wuhan University Minzu University of China China Renmin University Liaoning University Hebei University Hebei University of Economics and Business Hunan Normal University Zhengzhou University Hefei University of Technology Jinan University Tongji University Shanghai University Tianjin Normal University tianjin polytechnic university Tianjin University of Technology Tianjin University of Finance and Economics Jiangnan University Guangxi University Lanzhou University Sichuan University Sichuan Agricultural University Southwestern University of Finance and Economics Learn from Xiamen University South China University of Technology Jinan University Nanchang University Nanjing University Zhejiang University Nanjing Normal University Suzhou University Jilin University Shandong University Huazhong University of Science and Technology Wuhan University of Science and Technology East China Normal University Fudan University East China University of Science and Technology Shanghai International Studies University Northeast Normal University Jiangsu Normal University of Technology Nanjing University of Posts and Telecommunications Nanjing University of Finance and Economics Jiangxi University of Technology Xuzhou Normal University Nanjing Forestry University Jiangxi Division Fan University Jiangxi University of Finance and Economics east china institute of technology Gannan Teachers College Jiangxi Science and Technology Teachers College yichun university Sichuan International Studies University Jiujiang College shenyang jianzhu university Liaoning University of Technology bohai university Shenyang University of Technology Dongbei University of Finance and Economics Chengdu University of Technology Xinjiang Art College Ningbo University Zhejiang Normal University Zhejiang University of Technology Zhejiang Sci-Tech University china jiliang university Zhejiang Forestry College Huzhou Teachers College Wenzhou University Zhejiang. Zhejiang University of Finance and Economics, Gongshang University, Zhejiang Wanli College, Shanxi University, Southwest University of Science and Technology, Sichuan Normal University, Shanxi University of Finance and Economics, Shenzhen University, Guangdong University of Foreign Studies, Guangzhou University, Guangdong Business School, Shanghai University of Technology, Shanghai Normal University, Shanghai Maritime University, Anhui Normal University, Anhui Institute of Engineering and Technology, Huainan Normal University, anhui university of finance Chaohu College, Kunming University of Science and Technology, Yunnan Normal University, Yunnan. Minzu University of China Xi 'an Shiyou University Honghe College Yunnan University of Finance and Economics Xi 'an Institute of Technology Xi 'an University of Technology Xianyang Teachers College Weinan Teachers College Baoji College of Arts and Sciences Qinghai University for Nationalities (formerly Qinghai ... Xi 'an International Studies University Xi 'an College of Finance and Economics changchun university of science and technology Changchun University of Technology Jilin Agricultural University Xiangtan University Jishou University Changchun Teachers College Hunan University of Science and Technology Hunan Institute of Science and Technology Hunan University of Technology Hunan Project College Central South University of Forestry and Technology Hengyang Teachers College Hunan Business School hunan university of science and engineering Huazhong Agricultural University Northeast Forestry University Heilongjiang University Central South University for Nationalities Hubei University Yangtze University Jianghan University Wuhan Institute of Technology Wuhan Institute of Technology Wuhan Institute of Technology Hubei Institute of Technology Xiaogan Hubei Institute of Economics Henan University Henan Polytechnic University Huaqiao University Henan University Fujian Agriculture and Forestry University Tibet University for Nationalities yang-en university Fujian Normal University Fujian Engineering College Quanzhou Normal University Zhangzhou Normal University Minjiang College Putian College zhengzhou institute of aeronautical industry management Northwest University for Nationalities Lanzhou Jiaotong University Henan University of Finance and Economics Qingdao Agricultural University Linyi Normal University Lanzhou Business School Hainan University Inner Mongolia University of Science and Technology Qingdao University of Technology Qingdao University of Technology Qufu Normal University Guizhou University for Nationalities Guizhou School of Finance and Economics Shandong Institute of Arts and Crafts Shandong Jianzhu University Guilin University of Technology Shandong Institute of Economics Shandong University of Science and Technology Yulin Teachers College Shandong University of Technology Guangxi Teachers College Shandong Agricultural University Ningxia University North University for Nationalities Shandong Institute of Light Industry China Communication University north china university of technology Central University of Finance and Economics Beijing Institute of Fashion China University of Political Science and Law Beijing Technology and Business University Beijing Union University Beijing Printing Institute North China Electric Power University Xue (Baoding) shijiazhuang university Institute of Disaster Prevention and Technology, Shijiazhuang School of Economics, Hebei Normal University, Shanghai Jianqiao College, Kede College of Capital Normal University, Beijing geely university, Advertising College of Beijing Union University, North China Electric Power University (Beijing), Nanchang Institute of Technology, capital university of economics and business jinzhong university, Jiangxi City Vocational College, Chongqing Jiaotong University, Guangxi Finance and Economics College, Huaiyin Normal College, Zhejiang Media College, Liaoning Institute of Technology, Chongqing Technology and Business University. Wenhua College of Huazhong University of Science and Technology qujing normal College Wuhan University of Technology Huaxia College Beijing Technology and Business University Jiahua College Beijing University of Technology Geng Dan College Wuhan University Donghu Campus bohai university College of Arts and Sciences Suqian College sanjiang university Xi 'an Translation College Ningbo Institute of Technology Nanjing University of Finance and Economics Hongshan College Qingdao Binhai College Beijing Normal University-Hong Kong Baptist ... Shanghai International Studies University Xiandajing ... changchun university of science and technology Optoelectronic Information Wuhan Institute of Science and Technology, Foreign Trade and Economic Cooperation ... Henan University, Minsheng College, Hainan University, Sanya College, Lanzhou Business School, Changqing College, Hubei Second Normal University, Jilin Animation College, Sichuan Normal University, Chengdu College, beijing university of chemical technology North College, Shijiazhuang Economic College, Huaxin School ... Hebei Normal University, Huihua College, Xi 'an Institute of Finance and Economics, Xingzhi College, Nanjing Normal University, Taizhou College, Jilin University, Zhuhai College, Wanfang Institute of Technology, Henan Polytechnic University (Zhengzhou Campus), west anhui university is a bit long, take your time.

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