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What is a "national food destination"?
On March 29th, the Ministry of Industry and Information Technology, the National Development and Reform Commission and other eleven departments jointly issued the Guiding Opinions on Cultivating Traditional Advantage Food Producing Areas and Local Characteristic Food Industries. In addition to specific development goals and key tasks, the Guiding Opinions also launched a "National Food Map" to see if your hometown food is on the list.

By 2025, 25 billion leading enterprises will be built.

The Guiding Opinions clarified the development goals of traditional superior food producing areas and local characteristic food industries. By 2025, the development pattern of local specialty foods with "10 billion leaders, 100 billion clusters and 1 trillion industries" will basically take shape. Cultivate more than five traditional superior food producing areas with annual business income exceeding 654.38+000 billion yuan, and more than 25 leading enterprises with annual business income exceeding 654.38+000 billion yuan, and create a number of national famous local specialty food product brands and typical cases of local specialty snack industrialization.

Collection! The officially certified "National Food Map" is coming.

The Guiding Opinions has deployed 20 tasks in seven aspects, including the guarantee of high-quality raw materials, the construction of industrial clusters, the upgrading of technical equipment, the guarantee of quality and safety, the cultivation of distinctive brands, the transformation of development mode and the innovation of business models. Among them, the columns such as raw material base of characteristic agricultural products and local characteristic food industry clusters can be described as "national food map".

By geographical location, there are Beijing Roast Duck, Liaoning Sea Cucumber, Shandong Ejiao, Hainan Coconut, Pixian Douban ... Is the food in your hometown on the list?

According to product categories, there are rice planting bases in Panjin, Liaoning, green pepper planting bases in Jiangjin, Chongqing, and Longjing tea planting bases in Hangzhou, Zhejiang ...! It will come in handy when you go to the market to buy food next time.

What are the "black technologies" on the tip of the tongue?

Promoting enterprises to strengthen technology research and development and improve the level of equipment and design is the focus of promoting the innovation and development of local specialty food industry. The Guiding Opinions put forward three tasks:

Enhance common basic skills

Improve the supply capacity of advanced equipment

Strengthen the popularization and application of industrial design

Let's take a look at these "black technologies" on the tip of the tongue.

Actively embed local food consumption elements into the night economy.

It is of great significance to promote the integration of three industries and enhance the value chain of food industry to promote the new format and new model of local characteristic food industry. The Guiding Opinions put forward three aspects of work:

First, support enterprises to consolidate cooperation with traditional channels such as supermarkets, convenience stores and community fresh food, strengthen production and marketing docking with large-scale e-commerce platforms, realize deep integration of online and offline diversified formats, and analyze consumption preferences and future consumption trends in different regions through consumer demand data forecasting.

The second is to tap the functions of health care, leisure and sightseeing, ecological protection and cultural inheritance of local specialty foods, guide the integration and development of local specialty food industries with health care, tourism, popular science, entertainment and other industries, and innovate and share farms, farming experiences, villagers' accommodation and other formats and models.

The third is to create a local food consumption scene that integrates Jimei's food appreciation, cultural creativity, community communication and other functions. At the same time, it actively embeds local food consumption elements into consumption scenes and carriers such as night economy, characteristic catering gathering areas and large-scale commercial complexes.