A food blogger posted a video of visiting Goubuli Steamed Bun Shop, which is a very common comment video. In the video, the blogger said that Hua 1 yuan bought two cages of steamed buns, but the taste of the buns was not satisfactory. The blogger also said in the video that 1 yuan for two cages of steamed buns is indeed a bit expensive. This ordinary comment video was not watched much, but then Goubuli Restaurant released a statement saying that the blogger had spread false content and seriously injured the store's reputation, and said that it had been handled by the police. It is this statement that has attracted the attention of netizens. Many netizens commented that it is not allowed to have bad reviews when going to Goubuli to eat buns. It is obviously inappropriate for the store to call the police. Some people also said that Goubuli's buns are really getting worse and worse. First, do not pay attention to the quality of products, squander fame.
We can see from the public comments that this Goubuli restaurant in Wangfujing, Beijing has a very low score, only 2: . From this, we can see that Goubuli's steamed stuffed bun is not delicious, not only because this blogger made it up, but also because many other people think it is not delicious after eating it. Goubuli is an old brand, which changed from a state-owned enterprise to a private one a few years ago. From the ratings and comments, it can be seen that the quality of steamed buns is getting worse and worse. If all brands have poor product quality, all other auxiliary factors are difficult to support the brand to survive, so the old brand is unpopular, which has a lot to do with the store's lack of attention to quality. Second, do not reflect on problems, but blame others.
It can be seen from the handling attitude of Goubuli Steamed Bun Shop on this matter. When a customer makes a bad review of their buns, the store first does not think of its own problems, but puts the blame on others. This kind of business attitude is also squandering the reputation of the old brand. If you don't realize the mistakes, you can't change them, so it is becoming more and more unpopular. Third, if you can't run a brand, you will be eliminated.
From the operating data of Goubuli Steamed Bun, we can see that many shops of Goubuli Steamed Bun are at a loss. An old brand originally had a marketing advantage, but now it has been going downhill, which has a lot to do with the operators' business methods. If you don't change, you will eventually be eliminated.