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What have you done to tap the tourism wealth in variety TV programs?

In recent two years, major TV stations have successively launched a number of variety show programs with different themes, which not only made the location of the variety show popular overnight, but also made many people eager to try various interactive amusement projects in the program. Beijing Hua Han Travel Planning and Design Institute has always stressed that it is necessary to learn the source of creativity from various angles around us when planning and developing tourism. In addition to bringing us a lot of laughter, variety shows actually contain great tourism from the perspective of the industry.

From the perspective of tourism planning, we can use the scenes and projects in the program as the source of tourism project planning and development, and even reproduce the scenes. I believe that with the popularity of TV programs, if there is such a place in reality where we can experience the activities that a star has participated in, its attraction should be very strong.

Hua Han brigade thinks that making variety shows is actually connected with making tourism planning to some extent, just as Hua Han brigade has to determine the most suitable development theme through multi-party research and excavation for every tourism planning case, and each variety show has a clear theme. It thinks that if the themes and projects of these variety shows are combined in a more scientific and reasonable way, it can actually build a comprehensive suburban leisure tourism destination with an unusually clear theme.

With regard to several popular variety shows at present, Hua Han Brigade has put forward three major theme projects that can be created, among which the pictures as schematic diagrams are all from the Internet.

1. Create an outdoor parent-child theme amusement park with the theme of "Where is Dad?"

"Where is Dad?" is a parent-child outdoor reality show introduced by Hunan Satellite TV from South Korea's MBC TV station. At present, it has been done for 28 issues in two seasons. In each issue, star fathers have to take care of their children's food and drink, and complete many activities and games with their children. From the perspective of tourism planning and development, this is a tourism project with very clear parent-child interaction and amusement. This kind of project can completely choose a piece of land of about 5 mu in the suburbs of large and medium-sized cities to reproduce the scenes of distinctive game activities in TV programs:

(1) Floating on the water with lightness skill

Site props: farm straw mats and ponds

Play content: laying farm straw mats on the water. This is a parent-child amusement project that is very suitable for swimming in summer. Both adults and children will have a great time. Everyone has a floating martial arts dream in their hearts. This kind of project is not an attempt to fulfill your martial arts dream.

(2) Pig Run

Props of the venue: moderate animals such as pigs, puppies and lambs, and a runway composed of fences and stones

How to play: Build several simple and isolated racetracks with hedges, stones or other objects of farmers, with the starting point and the end point at each end. Before the competition starts, the children participating in the competition should go to the pigsty, sheepfold or kennel to choose their favorite partners. This is a kind of amusement that allows children to get in close contact with small animals, which can not only exercise their caring heart, but also their sense of honor. Of course, parents can also participate in it and play with their children.

(3) Mud football match

Props of the venue: no dangerous mud, football, soccer goal, and matching clothes and washing equipment

How to play: Set the usual main stadium in the mud, so that people can experience the unique feeling of playing in the mud. As a child coming out of the countryside, I always think that people are born with a feeling of being close to mud, and I often miss the scene when several friends played with mud when I was a child. The setting of this project is to let people get close to mud and nature wholeheartedly without any worries. This project can be divided into children's friendlies, parents' friendlies and family friendlies, and it is also a tourism project with very high family participation. It can also evolve into quagmire volleyball, badminton, tennis and so on.

(4) fun boat race in wooden basin

venue props: traditional wooden basin for washing clothes, various farm living facilities and clean lake

content of play: a competitive amusement project on the lake with the big wooden basin for washing clothes as a boat and people sitting in the middle of the basin and using various household appliances as paddles. This is a very interesting water sports amusement project, which is suitable for design on the water in summer.

(5) Sheep Grabbing Competition in the sheepfold

Site props: sheepfold and pigsty

How to play: Get close to the special activities of farm animals, and on the basis of safety protection, enter the sheepfold in groups or alone, and compete who can catch more lambs, piglets or other livestock products within the specified time. This is an amusement activity to exercise children's courage and get in close contact with nature. It is suitable for single people and families to participate together.

(6) launching fishing contest

venue props: fish ponds or streams

content of play: catching fish is a natural pleasure for people who live in rural areas. Fishing, fishing, netting fish and even touching loach, picking crabs and catching frogs are the most common forms of amusement for rural children in summer. Divide fish ponds or streams into different theme development areas for fishing, fishing and net fishing, which is suitable for families to participate together. Taking fishing as the starting point, the traditional activities such as touching loach, catching butterflies, catching frogs, picking crabs and digging golden cicadas in the countryside are reproduced, so that modern children can experience the game activities of their parents' days and modern urban residents can realize the nostalgic experience.

(7) nostalgia amusement park

venue props: people in the 195s and 199s had all kinds of toys, games, etc.

playing content: there were activities, games and toys with the characteristics of the times in each era, which can be collected and reproduced by planning, so as to provide a nostalgic experience paradise for people who have experienced that era and create a feature for modern children to know the life times of their parents and elders. Game activities such as glass balls, rolling iron rings, throwing sandbags, spinning top, beating bread, hopscotch, jumping rope and fighting crutches, traditional toys such as iron frogs, transformers, chicken pecking rice, military chess, slingshots and wooden guns, nostalgic cartoons such as making a scene in Heaven, black cat sheriff, clever rest, Shukebeta, and so on, like king cat, Journey to the West, flying tigers and new heroes.

(8) digging lotus roots in lotus pond

venue props: lotus pond

content of play: relying on the special activities of digging lotus roots in lotus pond planting area, this is an important way to develop traditional farming activities in a recreational way. Taking digging lotus roots as a starting point, you can dig sweet potatoes, pick betel nuts, pick fruits and so on for tourism development.

(9) farm specialties

venue props: sweet potatoes, corn, fish, etc., bonfire

how to play: I still remember the specialty food snacks that I personally participated in when I was a child, such as baked sweet potatoes, roasted corn, grilled fish, etc., which can make children experience making specialty foods.

"Where's Dad?" is a parent-child interactive program. Relying on this program, we can create a project suitable for families to participate in. If a large tourism investment and development group can form a tourism investment and development group with the program copyright owner, we can learn from Angry Birds and HelloKitty theme parks to build a parent-child theme amusement park.

2. Create a Brothers and Sisters Amusement Park with the theme of "Run, Brothers"

Running Man is a large-scale outdoor sports reality show introduced by Zhejiang Satellite TV with the Korean version of "Running Man". In each issue, guests who are divided into three teams have to pass a number of creative amusement and sports projects to succeed. From the perspective of tourism development planning, such a brother-themed project can choose 3-5 mu of land around large and medium-sized cities to create a project with brothers and friends as the theme group, and provide a special project with situational experience programs and special activities and games.

(1) Duckcatcher Competition in Mud

Props of the venue: Mud, ducks

How to play: Put ducks in the pre-arranged mud, and tourists will go into the middle of the mud to catch ducks with all their strength, and win by catching them in a certain period of time and putting them in a predetermined vessel. This is a special project close to nature and farming. It is the best way for brothers and sisters to unite for unfinished tasks and work together to enhance their feelings.

(II) Origami Boat Crossing Competition

Site props: cardboard, making tools, stream water system

How to play: At the riverside or lake, prepare all kinds of materials and tools for making paper boats in advance, and participants will make paper boats by themselves, and cross rivers and streams by paper boats to see whose paper boats are the best, the strongest and the fastest on the river. This is an important activity to train brothers and sisters' hands-on ability and teamwork ability, and it is a special amusement project that is very suitable for setting up in waterfront areas in summer.

(3) Magic Shiatsu Games

Site props: Shiatsu, various expansion projects

How to play: It will be a challenging project to integrate various expansion training projects into the channel paved by Shiatsu, such as running barefoot on the Shiatsu, skipping rope, vault, high jump and running with load.

(4) Flying chair bouncing into the water

Site props: swimming pool, specific flying chair, memory test activities

How to play: Set up a specific bouncing flying chair beside the swimming pool, where teammates sit with their backs to the water, and the other teammate plays a memory contest below. As long as their memories are different, their teammates will suddenly be bounced into the water. This is a challenging and exciting project. Before participating, you should obey the safety management of the on-site coach and require the on-site safety protection measures to be in place.

(5) Live-action hamster

Site props: hamster props, hamster decoration

How to play: Develop the classic online hamster game in a realistic way. One person pretends to be a grain collector with an inflatable spike hammer in his hand, while others pretend to be rats and enter the prepared hamster hole. When the grain collector is not paying attention, be sure not to get the grain as quickly as possible. This is a special activity to examine the ability of reaction and cooperation, but the equipment is very simple, the investment is very small, but the participation and amusement are very strong.

Third, build a lovers' water amusement park with the theme of "Boys and Girls Rush Forward"

"Happy Rush Forward" is a water breakthrough program that many TV stations are doing, such as "Boys and Girls Rush Forward", "Vigorous Rush Pass" and "Brave Rush Pass", etc. It is a classic water expansion and breakthrough amusement project. From the perspective of tourism planning and development, this is a tourism project with a very clear theme of couples' entry. This kind of project can completely choose a water surface of about 5㎡ in the suburbs of large and medium-sized cities, directly purchase training equipment for entry on water, and on the basis of good safety protection, reproduce the scenes of distinctive game activities in TV programs, and build it into an important water recreation activity in summer in areas with abundant water resources.

the design of this project can be divided into several levels according to the venue, which can be used to carry out competitive competitions or become a special experience project. Boys and girls rush forward with different combination types

combination one, combination two, combination three, combination four, level one, crazy runway level two, happy flipper level three, roller sliding down level four, water balance beam level five, high-altitude suspension bridge level six, climbing high walls level one, high-altitude zip line level two, log sliding down level three, American turntable level four, water balance beam level five, bouncing rope net. Level 6 Climbing high walls Level 1: Crazy runway Level 2: Half slope log Level 3: Crazy turntable Level 4: Water balance beam Level 5: High-altitude swing Level 6: Climbing high walls Level 1: Jumping in a chain Level 2: Floating on water Level 3: Rope hanging balance beam Level 4: Water propeller Level 5: Hanging ball at high altitude Level 6: Climbing high walls Level 5, 6, 7 and 8 Level 1: Plum blossom Pile level 2: floating pontoon level 3: crazy turntable level 4: water propeller level 5: swing bridge level 6: climbing high wall level 1: crazy pig level 2: water balance beam level 3: war bouncy ball level 4: crazy plum blossom pile level 5: water platform level 1: crazy runway level 2: water pontoon level 3: pole vault level 4. The fourth level of high-altitude swing bridge: the fifth level of water balance beam? Open sesame's sixth level: climbing a high wall

Fourth, building a classic activity game base camp with the theme of Happy Camp

Happy Camp is a variety entertainment program launched by Hunan TV in 1997, which can be said to be a variety show that accompanied people born in the 197s and 198s. People in the 197s and 198s had deep feelings for this program. From the perspective of tourism development planning, at present, 78 has become the main force in the tourism market, and we can't do it as hot as live programs, but many of the featured games and activities will surely attract many people's attention if they are applied to tourism development. Happy Camp is a very attractive project name.

(1) Genius's clumsy touch

Props of the venue: Genius chair, LED light box

How to play: In the competition, both parties sit in the chair at the same time (high-tech chair will control the other chair, which will tip over and shake when blowing air), and four movable initials and one fixed initials are randomly given. If two people want to use these initials to form words or sentences, the fixed letters used in the words or sentences can move one square to the other party accordingly, and the one who pushes all the moving initials to the other party first wins. The loser should be punished to some extent. This is a special activity that integrates Chinese Pinyin into the game. It is a rare brand-new educational method, which tests the ability of rapid combination and can also help audiences of all ages to improve their mental thinking.

(2) You draw and I guess

Site props: sketchpad, problem-solving machine

How to play: This is a competition event, and one team draws according to the words given on the problem board, so that the rest of the teammates can guess.