Fruit packaging refers to placing fruits in appropriate containers, such as cartons, plastic bags, mesh pockets, etc., to ensure the protection of fruits during transportation, storage and sale. Fruit packaging has the following roles:

1. Protect the quality of the fruit

Fruit packaging can protect the fruit from damage and destruction during transportation, storage and sales, especially for some fruits such as strawberries, etc. will be more sensitive, to enhance the freshness of the fruit, thereby protecting the quality and taste of the fruit.

2. Convenient transportation and storage

Fruits usually need to be transported over long distances, and different environmental conditions such as temperature, humidity and pressure can easily cause fruit skin tumor, resulting in the loss of nutritive value and taste of the fruit, the use of packaging can effectively avoid these situations. Choose the right amount of samples tend to be strong and filled with the right packaging, can reduce the fruits of each other's friction and damage, but also can be convenient for consumers to take home and store

3. Promote sales

Good fruit packaging design can increase consumer interest in purchasing and confidence, and continue to improve the unity of the brand and their own visibility. Fruit packaging can also create diversified retail positioning and help advertising, thus increasing fruit sales and profitability. Even fruit and other crush-resistant and fragile items in the transportation process to adjust the state to make a better presentation, but also one of the important criteria for consumers to select.

4. Increase the value of the brand

Through the fruit packaging, can effectively shape the brand image and publicity effectiveness, and in the market under the fierce competition to attract more attention to improve brand awareness. Good brand image and taste will make consumers think that the brand has a higher quality and novelty, so as to cultivate consumer loyalty and expand market share.

In short, fruit packaging has a great role to play in protecting the quality of fruit, facilitating transportation and storage, promoting sales and increasing brand value. The optimization of design and subsequent management still need to be improved, and these are crucial to encouraging and promoting the development of capital expenditure, eco-conceptual change, and sustainable enterprise development.

Chinese sinks design original fruit packaging works

The above is the content provided by the Chinese sinks design (professional fruit packaging design company), I hope to help you.