Before the transformation, most accounts mainly output content, and usually have distinctive and unique role settings, which are well known to fans. Therefore, when converting video, we need to pay attention to keeping the consistency of character setting, and the theme, scene and script of the video should be consistent with the character positioning of the account to avoid obvious sense of separation and disobedience.

For example, the anchor of local feelings, with his own kitchen or yard as the background, suggests being true and grounded, and his products with goods are also suggested to be grain and oil seasonings and hometown specialties. , in line with their own rural food account positioning.

If you don't know what goods you should choose, you can choose your favorite anchor through new product search, and help yourself to bring goods better by observing the product selection strategy, sales ranking and user feedback of industry benchmark accounts.

Those who are interested in the new visual function can search for the new visual data (xs.newrank.cn) experience through Baidu.