In the early years, those markets in Beijing that mainly sold groceries, vegetables and fruits opened in the middle of the night and dispersed at dawn. The stall owners used kerosene lamps to light the lights. The lights looked dim in the distance, hence the name "ghost market" ".
Since the reform and opening up, as the catering in Ghost Street has become a household name in Beijing, many people have also seen the huge business opportunities here. Even the local government initially rejected strong management, but later actively supported it, and the district The Commercial Committee also named this place "Dongnei Restaurant Street".
However, the word ghost is not elegant after all, so Dongcheng District considered changing the name of the ghost street. But the bosses were afraid that changing the name would ruin the feng shui. Later, someone discovered that the word "簋" had the same sound but different characters in the dictionary, and it was also related to eating.
We began to actively publicize it, and built a large bronze statue of "Gui" at the end of the ghost street side of Dongzhimen Overpass, so the now famous "Gui Street" came into being.
Extended information:
The "2019 Guijie Nightless Festival" officially opened. The event will be from August 7 to August 18. 36 merchants will participate in this event and extend their business to 4 a.m.
During the period, various preferential activities such as crayfish discounts and buy-one-get-one-free beer will be launched to help Beijing’s nighttime economy prosper. During the event, 36 Guijie merchants participated, including Huajiayiyuan, Huda, Hongxiangzi, Jingui Xiaoshancheng, Wawawaming, and Shu Qianqian.
Set up activities such as the Crayfish Festival, Beer Festival, Internet celebrity live broadcast, small performances, and "I am an expert in garbage sorting".