Repeat the question: the subject wants to represent a juice drink and be able to market it, how to proceed, right?

First of all, let's talk about agency: there are only two kinds of juice drink brands: big brands and small and medium-sized brands.

The agent of the big brands, consumers are more trustworthy. For example, Huiyuan, fruit orange, but the agent threshold is relatively high, low profits, can not as an agent to see the subject of social relations ability.

Agent small and medium-sized brands, take a new product is easier to establish their own advantages, the product price is a little lower, the profit is a little higher than the big brands. Small and medium-sized brands are usually active in the local or part of the region, product quality, packaging, etc. is not inferior to large brands. Each product has its own profit point, as to what kind of product is to seek according to your local situation or your existing channel type to decide, of course, also need to examine the brand for your support.

After all, any brand is a little bit to do up, it is recommended that the first depth of understanding. Henan local strong people dairy "Damabang" as an example, the enterprise was founded 17 years, in Henan, especially in the Gongyi area, the banquet party is basically based on this brand. The business team has more experience in the food and beverage industry and is able to provide a certain level of support to agents.

Secondly, sales promotion: sales promotion lies on the one hand in the brand for the agent's support, on the other hand, lies in the type of their own channels, if the subject of their own existing channels, based on the dealers of the previous trust for you, the new brand can be transferred to this trust, the dealers of the pavement above a great advantage.

If you don't have your own channels, just started to enter the industry, then you need to visit your own area supermarkets, convenience stores, etc., recommending their own agent's brand (including the advantages of their own brand, the support they can give, etc.), in addition to the brand's business team can be a better support for you, is a key.