The McDonald's "Pie" family

Pie is a traditional dessert on the McDonald's menu, and it's a favorite of customers all over the world. When McDonald's entered China, its apple and pineapple pies were also recognized by Chinese customers. In the year 2000, McDonald's developed a sweet and savory red bean pie based on the taste of Chinese customers, which is a traditional Chinese product - red bean. The product was launched in China's McDonald's restaurants, has caused a great sensation, its successful market planning and the sweet taste of children and young people, so that this product is in short supply. Moreover, this "pie" family member with Chinese characteristics has been hailed by the public as a successful example of the combination of McDonald's globalization concept and localization spirit. With the success of the red bean pie, McDonald's has launched the popular Taro Pie and Orange Pie, which cater to Chinese tastes.