Starbucks announced another price increase. As long as it does not affect my daily consumption of other things, I will still choose it.
In fact, many prices have increased since the epidemic, so it is expected that chain coffee shops like Starbucks around the world will face another price increase. However, many consumers believe that coffee is not a daily necessity and it is not easy to accept the price increase no matter how much it increases. However, for people who love drinking Starbucks coffee, its price increase will not have a big impact.
1. Starbucks announced another price increase.
According to overseas news, on February 4, Starbucks announced that the price of coffee would rise again. In October 2021, Starbucks increased the price of dishes once. The reason for this price increase is that due to the global expansion of the new coronavirus, the market labor force has decreased and labor costs have increased. Only under such circumstances will Starbucks decide to increase prices again.
2. As long as my daily consumption of other things is not affected, I will continue to choose it.
So when the price of Starbucks increases again, I, who love drinking Starbucks coffee, will still choose it. Because its price has not had a substantial impact on my consumption of other things, which means that so far I still have enough ability to pay for Starbucks coffee. Starbucks coffee is still relatively expensive for most professionals, but those who choose to drink it are definitely not interested in its price, but because they really like its category and the environment in which it is located. So under such circumstances, I am even more determined that even if its price rises, I will still choose it.
3. What is your personal opinion?
There are certain reasons for rising prices, and if we cannot find other substitutes, then we must learn to accept the price of this product, otherwise you can only abandon this product. , so how to choose needs to be weighed by yourself. If no one stipulates that the price of an item will rise, you will definitely no longer choose it.