1889 (22nd year of the Meiji era) ■Osaka Brewing Company (predecessor of Asahi Breweries Co., Ltd.) was established (November). The Nippon Makkoli Brewing Company and Sapporo Makkoli Ltd.

were also established, ushering in a period of prosperity for the Japanese beer industry.

1891 (Meiji 24) ■Fulfillment of the Fukidamura Brewery (Asahi Breweries Fukidam Plant) (October)

1892 (Meiji 25) ■Asahi Brewery (May)

1893 (Meiji 26) ■Reorganization as Osaka Brewing Co.

■Asahi Beer won the Best of the Best Award at the Chicago World's Fair (October)

1897 (Meiji 30) ■Opening of Asahiken No. 1, an authentic beer house (July) 1900 (Meiji 33) ■The first beer in Japan to be brewed in a brewery (May)

1893 (Meiji 26) ■Opening of Osaka Brewing Co. 1900 (Meiji 33) ■Asahi Draft Beer, Japan's first bottled draft beer, was launched

■Asahi Beer won the Best of the Best Award at the Paris World's Fair

1906 (Meiji 39) ■Three companies, Osaka Makkoli, Nihon Makkoli, and Sapporo Makkoli, were established***. Osaka Brewery, Nippon Brewery, and Sapporo Brewery all joined together to form the Dai Nippon Brewery Company (March)

1907 (40th year of the Meiji era)

1921 (10th year of the Taisho era)

1921 (10th year of the Taisho era)

The Hakata Plant (Asahi Breweries' Hakata Plant) was completed in April

1927 (2nd year of the Showa era). 1927 (Showa 2) ■Nishinomiya Plant (Asahi Breweries Nishinomiya Plant) completed in October

1930 (Showa 5) ■Pure brewer's yeast preparation, "Edible Raw Yeast Tablets," launched in May

1935 (Showa 10) ■Asahi Stout Beer launched. Stout Beer" was launched (April)

1949 (Showa 24) ■Asahi Breweries Co. Weizaburo Yamamoto takes office as the first president. Dai Nippon Brewery Co., Ltd. was divided into Asahi Brewery Co., Ltd. and Nippon Brewery Co.

Corporate headquarters/Tokyo

Branches/Tokyo, Osaka, Hiroshima, Shikoku, Kyushu

Factories/Agatsuma-bashi, Fukuda, Nishinomiya, Hakata 1950 (Showa 25) ■New Nippon Glass Co. was established (September). (later ASAHIBEERPAXCO., LTD., merged with Ishizuka Glass Co., Ltd. in June 2003)

1951 (Showa 26) ■"White Yaris - Orange" and "Ukuru Kintoki soda" were launched (November). 1954 (Showa 29) ■Capital contribution to NIKKA Whisky Corporation (August)

1957 (Showa 32) ■Specialized Asahi beer, "Golden Beer," launched (March)

1958 (Showa 33) ■Specialized Asahi beer, "Gold Beer," launched (March)

1958 (Showa 33) Showa 33) ■Japan's first canned Asahi Beer (September)

1962 (Showa 37) ■Tokyo Omori Plant completed (May). (Later the Tokyo plant was closed in 2002.)

1963 (Showa 38) ■ "Asahi Bottled Draft Beer" and "Asahi Jumbo Bottled Draft Beer" launched (May)

1964 (Showa 39) ■ "Asahi Stannie" launched (September). "Launch of Asahi Stein (March)

■Hokkaido Asahi Brewery Co., Ltd. was established as a joint venture with local capital in Hokkaido

1965 ■The world's first outdoor fermentation tanks were developed and put into use in the three factories of Nishinomiya, Agatsuma-bashi, and Hakata in succession (March).

1966 (Showa 41) ■Masayoshi Nakajima assumed the presidency (February)

■The completion of the beer plant of Hokkaido Asahi Makkoli Corporation (Asahi Breweries Hokkaido Plant) (April)

■The completion of the Kashiwa Plant (Kashiwa Plant of Asahi Beverages Co., Ltd.) (December)

1968 (Showa 43) ■The completion of the beer plant of Asahi Beverages Co. "Launched Asahi Kurokuro Stani (January)

■Won the first "Agrochemical Prize (Japan Society of Agrochemistry)" for the development and commercialization of outdoor fermentation tanks. "1969 (Showa 44) ■Asahi Nihon Sangyo (Asahi Sangyo) with a "shelf life" was launched (March)

■Japan's first beer coupon was issued (June). 1970 (Showa 45) ■Lactobacillus preparation "Rakuten Tablet" launched (September)

1971 (Showa 46) ■Takahashi Yoshitaka assumed the post of president (February)

■Japan's earliest beer in aluminum cans (June)

1972 (Showa 47) ■Mitsuya Vending Machine Co. Establishment of the Asahi Beverage Company (now Asahi Beverage Co., Ltd.) (March)

Completion of the Fukushima Plant (soda division) (June)

1973 (Showa 48) ■Completion of the Nagoya Plant (April)

1975 (Showa 50) "Awarded the Agrochemical Technology Prize (Japan Society of Agrochemistry) (April)

■Awarded the SCHWARTZ Prize (American Society of Brewing Technicians) (October)

1976 (Showa 51) ■Takahashi Yoshitaka assumed the presidency. Yoshitaka Takahashi was inaugurated as president, and Naomatsu Kaname was inaugurated as president (March)

1977 (Showa 52) ■Japan's first aluminum kegs, "Asahi Brewery Mini-Kegs" (7-liter kegs), were released (May)

1978 (Showa 53) ■The labeling of the Asahi Brewery Bunsen was renewed. Beer Bunsen" labeling (March)

1979 (Showa 54) ■Completion of the Fukushima Plant (Beer Division) (March)

■Opening of Asahi Brewery Park (April)

■Winning of the "Prize for Agronomic and Chemical Technology (Japan Society of Agronomic and Chemical Engineering)" (April) "Awarded (April)

■Asahi draft beer mini kegs (3-liter bottles) launched (May) 1980 (Showa 55) ■Acquired the trademark rights for "White Yaris" (November)

1982 (Showa 57) ■Minoru Murai took office as president (March)

After the launch of Asahi Brewery, the company was awarded a prize of "The Prize for Agricultural and Chemical Technology (Japan Agricultural and Chemical Society). (March)

■Cooperation with Loewenberg (Germany) (November)

1983 (Showa 58) ■Acquisition of the trademark right for "Ukuru Kanematsu Carbonated Drink" (January)

■Acquisition of a manufacturing and sales license from Loewenberg (April)

1984 (Showa 59) (Showa 59) ■Chiba Institute of Oriental Medicine (Asahi Health Pharmaceutical Co., Ltd.) was established (September)

■Asahi Breweries Lifestyle and Culture Research Foundation (Asahi Breweries Academic Foundation) was established (November)

1985 (Showa 60) ■Declaration on the introduction of the CI method (October)

1986 (Showa 61) ■Launch of the "New Century Plan" (January)

■Asahi Draft Beer, a new product that is "full-bodied and refreshing," was launched (February)

Menitsu Murai was appointed as the president of the company. >Murai Makoto assumed the presidency, and Higuchi Hirotaro assumed the presidency (March)

1987 (Showa 62) ■Japan's first ASAHISUPERDRY draft beer, "Asahi Brewery 'Asahi Super Dry'" was launched and became the first beer to be produced in Japan. " was introduced and became a hot commodity that started a revolution in the beer industry (March).

■Concluded a contract for hops cultivation with Harata Farms (Germany) (June)

1988 (Showa 63) ■Collaborated with Bass Exports (UK) and began importing and selling "Bass Pale Ale" (March).

■Established the "Monument to the Pioneers" in Fukuda in honor of the oldest employees and industry peers since the establishment of the company (April).

■Acquired more than half of the shares of NIPPONNATIONALSEIKANCO, LTD. and started the can-making business (April). (Shares were transferred to Toyo Can Co., Ltd. in 2004.)

■Asahi Brewery & Wine Co., Ltd. was established

■Asahi Brewery & Beverage Manufacturing Co. >

■The Asahi Breweries Art and Culture Foundation was established (March)

■The new headquarters building, Asahi Building, and Asahi Breweries 'ASAHISUPERDRY' Hall were opened in Tokyo's Agatsuma district, and the new Asahi Breweries 'ASAHISUPERDRY' building was opened in Tokyo's Agatsuma district. "Asahi Building" and "Asahi Breweries 'ASAHISUPERDRY' Auditorium" completed in Agatsubashi, Tokyo (October)

■Opening of the Asahi Building Clinic, a low back pain center, in the new headquarters building (1990) ■Founding of Asahi Saiko Breweries Asahi Breweries

Beer & Beverage Co. "(now Asahi Beverage Co., Ltd.) (September)

■The International Exchange and Training Center was donated to Moriya Town (November).

1991 (3rd year of the Heisei era)

1992 (4th year of the Heisei era)

1992 (4th year of the Heisei era)

Asahi Brewery & Foods Corporation (Asahi Health Foods Co., Ltd.) was established in March

■Hirotarou Higuchi took office as chairman, and Yuzo Seto as president (September)

1993 (5th year of the Heisei era)

3993 (5th year of the Heisei era)

■In response to "Awarded the Agrochemical Technology Prize (Japan Society of Agrochemistry)

1994 (6th year of the Heisei era) for the successful development of Asahi Brewery 'ASAHISUPERDRY' ■Awarded the Hangzhou West Lake Brewery Asahi (Co., Ltd.) to China. Ltd. in Hangzhou, China, and signed a contract for the provision of technology and a production license, and began formal development in China (January).

■Asahi draft beer "Asahi Draft Beer" (February)

■Asahi Brewery & Pharmaceuticals (Asahi Health & Pharmaceuticals Co., Ltd.) was established (March)

■Merger with Asahi Breweries of Hokkaido Co. Asahi Brewery Japan, the first product developed by Japan and China (September)

■Local production of Asahi Brewery 'ASAHISUPERDRY' begins at Molson in Canada (September). "Asahi Beer 'ASAHISUPERDRY' is produced locally at Molson in Canada (September)

1995 (7th year of the Heisei era)

■Tokyo's first local beer restaurant, Brewery Fresh Beer Sumidagawa, opens in March

■A cooperation agreement is signed with the U.S.-based Miele Corporation on various projects (July)

■A cooperation agreement with the U.S.-based Miele Corporation is concluded (July).

■Merlot Special Beer (September)

■Asahi Dark Draft Beer (October)

■Acquired the management rights of Beijing Beer Asahi Co. Ltd. and Yantai Beer Asahi Co., Ltd. with ITOCHU Corporation (December)

1996 (Heisei 8) ■Osanzaki Sanso Art Museum opens (April)

■A full cooperation agreement is signed with Bass Breweries of the United Kingdom (May)

■A merger of Asahi Breweries & Beverages, Asahi Brewery & Beverage Mfg. Ltd. and Hokuriku Asahi Brewery & Beverage Manufacturing Co., Ltd. merged, and the company name was changed to Asahi Beverage Co. Ibaraki Plant (November)

■Winning the "Heisei 8 OA Network Award (Japan Office Automation Association)" (November)

■Winning the "Culture and Arts Sponsorship Award '96 (Association for Corporate Sponsorship of Culture and the Arts)" (December) Awarded the "Culture and Arts Sponsorship Award '96 (Association for Corporate Sponsorship of Culture and the Arts)" (December)

■Barrels of limited edition products, "Amber Time" and "Bellevue," were released (December)

1997 (9th year of the Heisei era)

■Awarded the "JMA General Marketing Excellence Award. "JMA General Market Excellence Award (Japan Energy Association) (March)

■Acquired ISO9002 certification for the Fukita Plant (May)

■Honored with the "13th Corporate Communication Award (Economic Communication Center)" (July) "July"

■Established China Representative Office in Beijing (September)

■Established Asahi Breweries Research and Development Center as a research and development base for the entire Asahi Breweries Group (October)

■Honored with the "1997 Award for Outstanding and Advanced Business Establishment (Nihon Keizai Shimbun) "(October)

■Honored with the 1997 Toyo Keizai Award (Toyo Keizai Shinbun) (December)

■Honored with the 1997 Japan Management Quality Award (Socio-Economic Newspaper) (December)

■Honored with the " 1997 Japan Management Quality Award (Socio-Economic Productivity Headquarters)" (December)

■Shenzhen Tsingtao Brewery Asahi Co., Ltd. was established as a merger with Tsingtao Brewery, China's largest beer manufacturer, and plant construction began. (December)

1998 (Heisei 10) ■Honored with the "23rd Economy Prize Gundo Award (Economy)" (January).

■Honored with the "New Energy Foundation Chairman's Award (New Energy Foundation)" (February).

■Started local production of "Asahi Beer 'ASAHISUPERDRY'" at Yantai Brewery Asahi Ltd. in China (March)

■Started sales of "Asahi Beer 'ASAHISUPERDRY'" in Taiwan. Asahi Beer 'ASAHISUPERDRY'" in Taiwan (March)

■Establishment of ASAHIBEERU.S.A., INC. (April)

■Honored with the "Minister of International Trade and Industry Award at the 7th Global Environment Prize (Nippon Kogyo Shimbun). Awarded the "7th Minister of International Trade and Industry Award for the Global Environment (Nippon Kogyo Shimbun)" (April)

■New "Steinbottle Sake" Launched (April)

■ASAHIBEEREUROPELTD Established (May)

■Shikoku Plant Completed (June)

■"ECOLOGICAL ECONOMY A.A., INC. >ECO-REPORT won the "Special Prize for Environmental Action Plan Award (National Association for the Promotion of Environmental Conservation)" (June)

■In the 1998 World Beer Cup, in which 280 breweries from 20 countries participated, "ECO-REPORT" was honored with the "World Beer Cup". Asahi Kurosei" won a prize at the World Beer Cup (August)

■Achievement of 100% waste recycling at the entire plant (November)

■"Asahi Brewery's 'Asahisuperdry' and Germany's 'Asahi Brewery' were recognized as the best breweries in the world. Asahi Breweries 'ASAHISUPERDRY' and Germany's BINDING Group have signed a special sales contract (November)

■The Fukushima Plant has acquired ISO14001 certification (December)

■The company has the largest share of the domestic beer market. (December)

1999 (Heisei 11) ■Yuzo Seto assumed the office of chairman and Shigeo Fukuchi assumed the office of president (January)

■Okinawa Asahi Sales Co. was established (January)

■"Asahi Draft Brewery Fuji-san" was launched (April)

■The entire domestic plant Introduced a new production method, the "Freshness Management Production System" (May)

■Honored with the "Corporate Social Contribution Award Grand Prize (Asahi Shimbun Cultural Foundation)" (May)

■Started production of "Tsingtao Brewery" at Tsingtao Brewery Shenzhen, the most advanced factory in China. Ltd., a state-of-the-art plant in Shenzhen, started production of Asahi Beer 'ASAHISUPERDRY' (May)

■Honored with the "Special Prize from the Examination Committee of the 2nd Ozone Layer Protection Award (Nikkan Kogyo). (Nikkan Kogyo)" (August)

■Released the Asahi Breweries Group's medium-term management plan, "Asahi Renewal Plan 2000" (September)

■Honored with the "1999 Outstanding Leading-Edge Business Center Award (Nihon Keizai Shimbun) 2000 (Heisei 12) ■"ASAHISUPERMALT Beer" launched (January)

■"ASAHISUPERDRY" launched at Prague Brewing Company in the Czech Republic. ASAHISUPERDRY'" is produced locally in Europe

■Asahi Breweries' headquarters and Asahi Breweries' Research and Development Center obtain ISO9001 certification (August)

■Asahi Breweries' Pharmaceuticals Co. Launched "Super Brewer's Yeast" and "Super Brewer's Yeast Z" (September)

■Announcement of the Asahi Breweries Group's Medium-Term Management Plan (October)

■Honored with the "Outstanding Leading-Edge Laboratory Award. Millennium Special Award (Nihon Keizai Shimbun)" (November)

2001 (Heisei 13) ■Asahi Brewery "Bunsen", a foaming brew, was launched (February)

■A partnership with the marketing department of NIKKA Whisky Co. Ltd. (April)

■Launched sales of Chilean high-quality wine "Calitera" (September)

■Shobara Forestry Office of Asahi Breweries Co., Ltd. obtained international forest certification and FSC certification (September)

■Awarded the Asahi Breweries' "Bunsen" award (September). p>■Awarded the 2001 International Exchange Award from the Asahi Breweries Art & Culture Foundation for sponsorship of culture and art (December)

■The company's domestic market share for beer and sparkling wine was the highest in Japan (December)

2002 (14th year of the Heisei Era)

■Shigeo Fukuchi took office as chairman and Hirokazu Ikeda as president (January)

Shenzhen Tsingtao Brewery Asahi Co.

■Asahi Beer 'ASAHISUPERDRY' was awarded the Special Prize for the 20th Anniversary of the Japan Economic Excellence Award for Products and Services

■Cooperation with the Benroth Group in Thailand to begin local production of Asahi Beer in Thailand. Asahi Beer 'ASAHISUPERDRY'

■Honored with the "Minister of the Environment Award (Nippon Kogyo Shimbun) at the 11th Global Environment Prize" (April)

■Kagoshima Brewing Co. p>

■Completion of Kanagawa Plant (May)

■Merger of Asahi Breweries Foods Co. Ltd. and ORION Brewery Co., Ltd. reached an agreement on integrated business cooperation (August)

■Transfer of liquor business to Kyowa Fermentation Industry Co. and Asahi Kasei Co.

■Establishment of Asahi Kyowa Liquor Manufacturing Co. (merged with NIKKA Whiskey Co., Ltd. in January 2006)

■Honored with Nikkei's Outstanding Advanced Business Enterprise Award (November)

■Established SMILESUPPORT Co. (January)

■NIKKA Whisky's Hokkaido plant received the "Minister of the Environment's Award for People Who Contribute to the Environment and Natural Areas" (April)

■Asahi Breweries' Asahi Breweries' ASAHISUPERDRY was launched at ORION Breweries Co. Licensed production of "ASAHISUPERDRY" at ORION Beer Co.

■Newly launched "Asahi Beer 'Bunsen' AQUABLUE" (July)

■Beer-flavored refreshing drink "Asahi Pointone" (November). "Newly launched (November)

■Changed the company name of SMILESUPPORT to ASAHIFIELDMARKETING and strengthened its organization

■Newly established the CSR Committee, an organization under the direct control of the president (December).

■Released the Group's second medium-term management plan (February)

■Launched Asahi Premium Raw Beer and Cooked Beer (March)

■Joint venture with China's largest food group, Master Kong Co. Ltd., the largest food business group in China,

■Beijing Brewery's new factory is completed and the "new" Beijing Beer goes on sale (May).

■Acquisition of Japanese sales rights for products of GANCIA, a leading Italian sparkling wine maker (June)

■Increase in the ratio of capital contribution to Korea's HAITAI BEVERAGE JAPAN CORPORATION, which became a consolidated subsidiary of Asahi Breweries (July)

■Change of the CSR Committee to a Group CSR Committee. Strengthening the corporate social responsibility system by changing the CSR Committee to the Group CSR Committee (September)

■Establishing LOTTE Asahi Liquor Co. Received the "IR Award (Japan Investor Relations Council)" (December)

■Developed tea-flavored alcoholic beverages with French company Faucon*** and began selling "Faucon Aroma Tea Sake" (February)

■Sparkling wine. "Launched Asahi Brewery's Bunsen Gold (February)

■Established the Underage Drinking Prevention Fund (March)

■Acquired a health food product. Ltd. (March)

■Entering new market segments (April)

■Launch of Asahi Shinsengumi 3 (other brews)

■Enjoying a new space for alcohol and food. Asahi Breweries ANNEX Building Grand opened (May)

■Shobara Forestry received CoC certification from the FSC (Forest Stewardship Council) (July)

■Acquisition of ice drink maker ELBEE Saitama Co. "Ltd. (September)

■Asahi Yeast No. beer was launched and sold in limited quantities (September)

■Asahi Yeast No. beer was launched and sold in limited quantities (September)

■The company acquired shares of the ice drink manufacturers Elbee Saitama Co. "(September)

■SHEPHERDNEAME (U.K.) begins production of Asahi Beer 'ASAHISUPERDRY' (September)

■Asahi SUPERDRY (September)

■Asahi SUPERDRY (September)

■Asahi SUPERDRY (September) is launched. "Asahi SUPERYEAST, a draft beer for every moment of the day, was launched for limited winter sales (November)

2006 (18th year of the Heisei era)

2006 (18th year of the Heisei era)

The actual verification test of industrial alcohol made from renewable organic resources was started on the island of Iejima in Okinawa Prefecture (January). Practical verification tests were conducted on Iejima Island, Okinawa Prefecture (January)

■The development and promotion of the "large-diameter canopy" was carried out in collaboration with Waseda University Faculty of Science and Technology Professor Dondo Kono*** (February). (February)

■Hiroshi Ikeda assumed the presidency. Takeshi Ogita assumed the presidency. (March)

■Acquisition of shares of Wakodo Corporation, a pioneer in the manufacture of infant products. (May)

■Joint venture with Sumitomo Chemical Co., Ltd. and Itochu Corporation in Laiyang, Shandong Province, to establish Shandong Asahi Green Source Agricultural Hi-Tech Co.

■Establishment of Asahi Breweries in Huzhou, Zhejiang Province, China (Zhejiang Xihu Breweries Asahi Ltd.). (May)

■Asahi Gubinama is launched. (May)

■Asahi Primetime is launched. (June)

■Asahi Northern Craftsman, a limited-edition beer from Hokkaido, was launched. (July)

■The "Young Warriors Training Course" for high school students (August)

■A limited number of Asahi Nippon Ikki Clearblack, a colorful sparkling wine, was released. (September)

■Asahi Wind Children's Class and Forest Children's Class, an environmental class for elementary school students (October)

■Asahi Gokuuma is launched. (October)

■Asahi Zeitakubiyori, a sparkling wine, was launched. (November)

■Business and capital tie-up with Kagome Corporation (February)

■Introduction of solar power generation at the Hakata Plant. (February)

■Asahi Draft was launched. (February)

■"Asahi Asahi SuperDry" celebrates its 20th birthday. (March)

■Started production of low-alcohol beverages (March) and soft drinks (May) at the Ibaraki Plant, and factoryized general beverages

■"Asahi Stylefree" launched (March)

■Completely subsidized Wakodo Co. (April)

■The Second Youth Warrior Training Course for high school students (August)

■Tomate, the first product developed in collaboration with Kagome Co. (September)

■Asahi AJIWAI was launched. (October)

■Asahi Forest Children's Classroom, an environmental classroom for elementary school students (October)

■A new plant was completed at Asahi Breweries Asahi Limited (Huzhou City, Zhejiang Province). (October)