Under normal circumstances, we will choose to go to KFC for breakfast. We are full, and we will be full of energy after shopping all morning, so we won't feel hungry. KFC breakfast is light and hungry, and shopping is very energetic. After a long time, you will find fast food restaurants. Every time you go to KFC for breakfast, it is crowded and very popular. But McDonald's is not like this. McDonald's is deserted, and many people are full of doubts. Why is the gap so big? Let me analyze the reasons for this.
Then Rome will talk to you about why KFC breakfast is more popular than McDonald's. Mainly caused by these three reasons, irresistible!
First of all, breakfast in KFC is much richer than that in McDonald's. Breakfast in KFC includes not only western food, but also all kinds of Chinese food, even soybean milk and fried rice. You can choose your favorite dishes. Porridge is more abundant, but it can be vegetarian, with good color, flavor and strong taste. A bowl of hot porridge warms the stomach. Moreover, the types of breakfast will be updated from time to time, and the new products taste good. Every time I go to KFC for dinner, I can taste different foods, so I will choose KFC without hesitation. However, McDonald's has fewer kinds of breakfast and lower selectivity.
Secondly, KFC, as an old brand, has great publicity. It can be seen in both TV commercials and many videos. So in people's subconscious, KFC is a hard brand and the first choice for fast food. And KFC will also select many popular stars to speak for. When people see their idols, they will definitely pay the bill. If their idols speak for them, they must join in. Celebrity endorsement is really effective! The publicity of McDonald's is far less than that of KFC.
Third, KFC will ask customers to apply for cards at irregular discounts. A breakfast card can eat many breakfasts, and a breakfast is only a few dollars. Compared with the breakfast in the stall outside, the price is not too expensive. The key is that it's delicious. The discount price of KFC is really affordable, and many regular customers will choose to buy it. KFC has so many advantages that McDonald's is slightly inferior. The price of McDonald's is very expensive, but the discount is very small, and its popularity is far less than that of KFC. Therefore, few people will choose to go to McDonald's.
If an enterprise wants to attract more customers, cater to their tastes and constantly update its dishes, it will be favored by more customers. What else do you know about KFC's popularity besides these three points? You can leave a message below to share with everyone.