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The opening of "Midnight Food Store" makes people vomit. Where did you lose?
On June 12, the China edition of Midnight Food Store premiered. This TV series of the same name, adapted from Japanese classic comics, carries the expectations of many original fans, but it has been widely vomited by the audience after it was broadcast. Douban score dropped to 2.4, and 90% of the audience scored one star. In the domestic drama market, such shabby results are really rare.

There are four things that attract people's attention in the previous episodes: the unit drama was made into a procrastination advertisement; The native transplantation of lines and scene design is blunt; Some actors perform grandiose and abrupt performances, which makes people jump; The warmth in the original is unclear in the play. The previous episodes always give people a sense of alienation and affectation.

For example, the three sisters of instant noodles, this combination is the three sisters of tea and rice in the original book. Tea soaked rice may not be local enough in the eyes of the main creator, but it is somewhat puzzling to replace it with instant noodles. After all, instant noodles are not characteristic of China, so it's really hard to cause * * * to go to a restaurant to eat instant noodles in the middle of the night. No wonder many people think that this drama is advertising "Lao Tan instant noodles". The face is Chinese, but the character modeling and scene layout are obviously Japanese style. A kind of confusion interwoven at home and abroad can't help growing in the audience's mind, and a sense of alienation naturally appears.

As far as role-building and performance are concerned, the first few episodes have an obvious sense of affectation. For example, some Jianghu-spirited Longge's overly cold and serious expression makes people laugh, and there is a kind of funny "awkward shape, propping up the gas field". Among the three sisters who eat instant noodles, Orfila's acting skills are also exaggerated and teased by many netizens. Rough acting gives the audience an uncomfortable feeling of affectation, and it is difficult to convey the warm heart and stomach that they hoped to present.

This sense of alienation and affectation is a common problem that many domestic dramas have to overcome. The indoor scenery of some family dramas lacks fireworks, which is comparable to the conference room, and it is difficult for the audience to feel substituted; The advertisement implantation is blunt and lacks effective integration with the plot, and the TV series has become a huge advertisement; In fantasy dramas and romantic dramas, the perfunctory performance of "small fresh meat" is comparable to the walking "expression pack", and the feelings of the characters are not deep in their hearts, floating on the surface, attracting people to vomit. The creator still doesn't recognize the reality that the audience appreciates the upgrade of taste. The story content, production design and characterization are not enough, and the audience's feedback can only make them understand the reality more deeply.

The controversy caused by Midnight Food Store mostly comes from the comparison with the original comics and Japanese dramas, but the problems exposed in the previous episodes are generally representative. For the majority of film and television producers, these problems deserve serious and careful consideration.