1. Instant rice is inconvenient.
Instant rice is heated by exothermic chemical reaction, which usually takes a long time, and sometimes the heating effect is not ideal, such as uneven heating or insufficient temperature.
2. Instant rice is not delicious
The food on the train has been vomited by everyone for a long time, so do you think the food in the instant rice is better or worse than that on the train? The dishes in instant rice are generally mushy, mushy and dark, but they don't look very good.
3. Instant rice is not cheap
The price of a bowl of instant rice is 10-20 yuan. In Beijing, roadside shops, a bowl of noodles, an egg fried rice, a pot of rice noodles and a covered rice are almost the same price, not to mention in other cities. As a travel or emergency food, this price is really not close to the people! The most expensive bowl of instant noodles is 5 yuan, and instant noodles are delicious, so it is not unreasonable that instant rice is not hot.
4. The rise of restaurants and takeaways everywhere
In the final analysis, instant rice is still rice, which is different from instant noodles, giving people a feeling of dinner, but as a dinner, both the taste of rice and the quality of side dishes make people feel substandard. Eating instant noodles is called making do. If you eat rice, it is better to order a takeaway or go to a small restaurant outside. In recent years, the rise of the take-away industry, needless to say, the sales of instant noodles have also been severely hit. Therefore, it can be predicted that the sales of instant rice in China market will not have a great improvement and breakthrough.
Everything is happening, and the mind is melting and casting.