Recently, I have often seen some related questions, such as "how to do the whole network integrated marketing promotion", "marketing planning", "how to write the marketing promotion plan" and "the difference between marketing planning and marketing promotion". In fact, the truth of these problems is the same, and it also reflects that everyone does not know much about online marketing. In fact, according to the document "Deep Decryption of Internet Marketing Promotion Techniques and Skills" written by the author of "Decrypting Internet Marketing Like Magic", this is a step-by-step and methodical process.

Whether you do network marketing scheme or direct promotion, you need to know your products, marketing channels, marketing methods, etc., specifically:

Marketing product category

Through the investigation of common marketing product types and product prices in the market, I have made a simple classification of product types here. (Please keep it and read it carefully, so as to facilitate direct reference and retrieval in later marketing.)

1. 1 product type classification:? 1.2 product price classification:

Type a: FMCG type z: free of charge.

Type B: Virtual product? X type: the price is very low.

Type C: tickets and conference products; Type M: low price.

Type d: health-related products? N type: moderate price

Type e: children's products? P type: high price

Type f: special products? Type o: the price exceeds

G-type: demand-oriented products I-type: low price of the same type.

H type: urgently needed products? U-type: high price of the same type.

Five basic forms of online publicity

There are five basic forms (marketing forms) to publicize marketing products through the Internet:

V-type. article marketing (mainly text)

L-type. Picture marketing (mainly based on pictures)

J-type. Video/short video marketing (mainly video)

Y-type. Multi-type mixed marketing of articles, pictures, videos and short videos.

T-type. Teaching marketing

Description of seven kinds of network propaganda carriers

The meaning of network propaganda carrier is where do you want to put your articles, designed pictures and videos? Generally speaking, there are the following types: (websites with low traffic and low popularity and others are not within the scope of our discussion because they have no practical significance at all)

F 1: A website with high weight or high popularity that can mainly publish articles.

F2: A website with high weight or popularity that can mainly publish pictures.

F3: A website with high weight or high popularity that can mainly publish videos/short videos.

F4: Mobile portal with high popularity or huge traffic.

F5: Self-built official website (including PC or mobile)

F6: Well-known e-commerce companies open stores.

F7: Well-known or heavily trafficked teaching websites.

It is a scientific way to know that your products are bosom friends, to master the marketing channels corresponding to your products, and to get accurate powder and effective promotion, and to promote them through the corresponding propaganda carriers with channels.

Finally, I wish you can realize your original dream through the Internet. You must persist and cheer!