Xiaomi Company was established on April 6, 20 10. In order to thank the rice noodles for their support and companionship to Xiaomi Company all the way, I will give back to the fans who supported it all the way. Every year around this day, there will be a grand fan carnival and rice noodle appreciation activities. Every time at this time, Xiaomi will hold promotional activities to give back rice noodles. But the rice noodle festival is not only April 6, but also many days of activities, so that everyone has enough time to buy goods.

But from Xiaomi's standpoint, the most important thing for Xiaomi to hold the rice noodle festival is to promote its own products, which is nothing more than changing the advertising form. The main purpose is to promote themselves to build their own products and promote the image of their products. In fact, Xiaomi has been doing his own e-commerce from the beginning.

Xiaomi's intelligent hardware products:

Mijia air purifier Pro, Mijia PM2.5 detector, Mijia IH pressure rice cooker, Mijia IH rice cooker, Mijia thermostatic electric kettle, Mijia sweeping robot, Mijia electric folding bicycle, Mijia Xiaobai smart camera, Mijia iHealth sphygmomanometer, Mijia LED smart desk lamp, Mi Tu smart story machine, Mi Tu positioning telephone, Mi Tu building block robot, etc.

Xiaomi Company has also subverted the traditional market in the fields of Internet TV set-top boxes, Internet smart TVs, home smart routers and smart home products. Xiaomi's eco-chain construction will adhere to the open, exclusive and non-exclusive cooperation strategy, and work with industry partners to promote the construction of intelligent eco-chain.