group introduction:
yilian group was founded in Korea in 1981, and after more than 21 years of rapid development, yilian company has become the largest fashion distribution company in Korea. Yilian's good brand, unique store decoration and excellent service show the company's unique corporate culture. Yilian is committed to providing consumers with unique value through innovative knowledge management system. In 2116, the company's sales reached $4 billion.
- IT has 11 branches in six countries, including South Korea, China, the United States, Britain, Viet Nam and Sri Lanka
- It covers six fields, namely clothing and accessories, retail, restaurants and hotels, home, real estate and IT
- It has more than 81 strong brands, such as E.LAND and TEENIE WEENIE
- It has 2111OUTLET, NEWCORE and Home.
- devote 11% of the profits to the society every year
Group memorabilia:
On September 23rd, 1981, "ENGLAND" fashion shop
In 1994, it entered the only 2111OUTLET circulation industry in Korea
In 1994, it entered the food industry, and Pizza Mall opened a shop
In 1994, it became a fashion store. Lexington Hotel (2114)
won the "Knowledge Management Award" in Korea in 2111-2111
won the "Most Respected Enterprise Award" in Korea in 2114
In April p>2116, Korea Yilian Group officially announced the acquisition of Carrefour in Korea. Yilian Group will fully take over Carrefour's 32 stores in Korea.
Introduction of China Yilian Group:
Yilian Fashion (Shanghai) Co., Ltd., as an important part of the globalization strategy of Korean Yilian Group, is headquartered in Shanghai and has offices in Beijing, Qingdao, Dalian, Chengdu, Dongguan and Ningbo. Since its establishment in 1994, it has developed rapidly. As of July 2115, Elegance China has many stores in Beijing, Shanghai, Chengdu, Wuhan, Kunming and Shenzhen.
brand introduction:
1. Eland
brands with university styles such as Harvard and Yale in the eastern United States include four series: university campus, sports, American pastoral style and camping outing. Founded in 1981.
2. SCOFIELD dress
The traditional spirit of Britain has a long history. Aristocratic lifestyle, high-end feeling. Natural leisure life such as golf. There are signs symbolizing SCOTT's family, such as deer and horses.
3. SCOFIELD men's wear
is full of Scottish style, with the noble appearance of British aristocratic family, conservative and elegant lifestyle, which allows you to experience the classic, luxury and dignity of British aristocracy and show you extraordinary taste
4. Teenie Weenie
brand takes the unique bear family story as the background, takes the cute baby bear as the Character, and introduces bright colors and rich styles.
5. roem
"roem" means daffodil in Dutch. As a brand of ladies' clothing that entered the China market in 2115, its relaxed romantic style and young and casual design show you a purple girl dream.
6. EBLIN
A high-end underwear brand with fashionable French style, which is soft, luxurious and exquisite; The new lingerie is full of modern flavor, dazzling and soft to the touch.
7. Eland Kids
registered in the United States in 1999, based on the five-year-old protagonist PHILIP's family, designed a series of high-end brand clothes by simulating the daily life scenes of middle-class children in the United States and the campus life of ivy league schools in the eastern United States.
8. SCAT
The 1961s was a period when diverse film cultures prevailed. "SCAT" was a brand of denim casual women's clothing with lively and lovely girl culture as its main creativity. "SCAT" shows the lovely girl's relaxed and lively mood of singing and singing, and it is a collection of Sexy and Cute cats.
9. Prich
PRICH is the essence of orthodox American classic style, reinterpreting its unique concise and modern American classic style, showing pride through exclusive trademark use rights of Harvard and Yale University in the eastern United States, and showing richness through concise American classic clothing.
11. PawPaw
PawPaw is a lovely bear, full of curiosity about everything, and naive, he always explores the novel and beautiful world with his good friends. Bright and colorful, full of childlike interest and joy, the cute bear shape once again easily captured the hearts of children; This time it's a little different. It's not only a cute and gentle bear, but also a bear who knows fashion. Through simple collocation and combination, it's so beautiful and comfortable both at school and with partners!
11. BODY POPS
and EBLIN take a completely different route from mature styles ―― the colors are exaggerated and contrasting, the styles are simple, and the fabrics tend to be comfortable and soft, which can take good care of girls' delicate skin; Cute and playful is the eternal theme, who said that cute can't be sexy? Let underwear wear wonderful clothes and bring the feeling of youth to life!