Restaurant chain stores involve Turkey. Dubai should study the local market, adapt to local tastes, establish cooperative relations, show cultural respect, find a good brand positioning, and seriously train employees, so as to help restaurant chain stores succeed in these areas. The specific suggestions are as follows:
1. Study the local market: Before entering the catering market in Turkey and Dubai, it is very important to know the local consumption habits, dietary preferences and cultural background. Understand local people's favorite dishes, catering culture and consumption habits, so as to provide them with products that meet their tastes and needs.
2. Adapt to local tastes: adjust the menu and food types according to local tastes and preferences. Consider incorporating traditional Turkish and Dubai dishes into the menu to attract local interest.
3. establish cooperative relationship: establish contact with local suppliers and partners to ensure fresh ingredients and raw materials are obtained. Establishing good cooperative relations with local farmers, farms and food suppliers will help ensure the quality and reliability of food.
4. show cultural respect: when operating restaurant chains, we should respect local religions and cultural customs. Ensure that the design, decoration and service of the restaurant conform to local cultural norms to avoid offending local people.
5, find a good brand positioning: according to the local market competition and consumer groups, formulate appropriate brand positioning strategies. Consider cooperating with local brands or carrying out localized brand promotion to increase popularity and attractiveness.
6. Carefully train employees: ensure that employees understand local culture and etiquette and have good customer service skills. Train employees to adapt to local catering industry standards and consumer expectations, and provide quality service experience.