Wufangzhai: two joining modes, diversified product structure, unified production and distribution, and headquarters support service
Wufangzhai chain stores are divided into the following two modes:
1. Wufangzhai Zongzi Store: Zongzi products mainly, and series of fast food and drinks as a whole
2. Wufangzhai Zongzi Standard Store: Zongzi products mainly, and rice products and series. Wufangzhai head office co-ordinates sales promotion, purchase and even accounting affairs, so that franchisees can concentrate on sales. The products of each franchise store are uniformly produced and distributed by Wufangzhai production base, which eliminates the complicated product production process of franchise stores and only needs simple processing to ensure the taste and quality of products. Wufangzhai headquarters conducts systematic operation and service training for franchise store personnel, and operates with unified store image, product structure and price. Wufangzhai head office has a special feedback, development and market research department to adjust consumers (changes in the form of customers, changes in consumption tendency, etc.) and even the whole market, so that franchisees can take corresponding measures as soon as possible. Wufangzhai headquarters conducts systematic operation and service training for franchise store personnel, and operates with unified store image, product structure and price.
Wufangzhai Company's investment promotion plan (agency, distribution or franchise store; Quantity, regional requirements, etc.):
Wufangzhai franchise area: At present, it is allowed to open physical franchise stores in Shanghai, Zhejiang and Jiangsu (southern Jiangsu).
Wufangzhai franchisees have detailed requirements (such as franchise fee, fixed investment, store area, first batch of goods, annual performance and other quantitative indicators). Project start-up funds:
1. Wufangzhai stores require
Zongzi.
Zongzi standard store: a double-facade store with an area of 31-61 square meters, a width of not less than 5 meters, a nearly square structure, independent doors and facades, and no other public walkways or stairs in the store.
primary selection stores must conform to the sewage, drainage and exhaust systems of food and beverage outlets; Energy demand such as water, electricity (381V, 35 kW) and gas; Must be able to apply for business license, encirclement, sanitation and other licenses.
2. Wufangzhai franchise fee
The franchise fee is 51,111 yuan
3. Wufangzhai brand deposit:
Single store joining: the deposit is 21,111 yuan
4. Wufangzhai franchise fee: 11 yuan/square/month
5. Wufangzhai decoration investment (for reference only, The specific amount depends):
Zongzi store: 1211 ~ 1411 yuan/m2
Zongzi standard store: 1111 ~ 1211 yuan/m2
6. Wufangzhai equipment investment (for reference only, the specific amount depends):
Zongzi store: 811 ~ 1111 yuan/.