1, define goals and objectives: define the goals and objectives of implementing the red chain.

2. Check the structure and content of the website: Check the structure of the website to understand the current link layout and relationship.

3. Select the appropriate red chain keywords: according to the goal and purpose, select the appropriate keywords as the anchor text of the red chain.

4. Determine the location and number of red chains: Determine which pages to insert red chains and the number of red chains to insert per page.

5. Write red-chain words: Write appropriate red-chain words according to the selected keywords.

6. Implement red chain: according to the position and quantity determined in the scheme, insert red chain in the corresponding page.

7. Monitoring optimization: After implementing the red chain, monitor the effect of the red chain regularly.

8. Regular update and maintenance: With the update and change of website content, update and maintain the red chain in time.