Establishing "Golden Double Arch"

McDonald's was just a neighborhood restaurant in Des Plaines, Illinois when it opened in 1955, but today, it has set up more than 31,111 restaurants in more than 111 countries around the world, making it the largest fast food service organization in the world.

McDonald's knows that if it wants to succeed, it must operate flexibly and adapt to social changes. In 1975, McDonald's opened its first "drive-through shop" in Xie Lavista, Arizona, USA, to cater to the increasing use of vehicles by the public.

McDonald's food styles are also increasing to meet the changing tastes of consumers. Knowing that the market needed a convenient, fast and high-quality breakfast, the company introduced bacon and egg burger TM in 1973.

founder

Raymond Albert Kroc (1912-1984)

At the age of 52, Raymond Locke was the exclusive distributor of a multi-head blender milkshake machine. He was impressed by a small-scale hamburger restaurant chain in San Bernardino, California, which used this milkshake machine. He felt that there was much to be done, so he bought the franchise from the owner McDonald's brothers and founded McDonald's Company in 1955.

Ravenlock said that the success of McDonald's lies in that "we take the hamburger business more seriously than anyone else". He insists on strict standards, devotes himself to providing customers with consistent excellent quality, fast service, clean environment and premium enjoyment, and with innovative cooking technology, a professor at Harvard Business Institute described his position in the service industry as comparable to Henry Ford of the automobile industry.

McDonald's Restaurant in Hong Kong, China

The first McDonald's in Hong Kong, China

McDonald's Limited was established in Hong Kong, China in 1975. The first McDonald's restaurant in China and Hong Kong was opened in Paterson Street, Causeway Bay, providing the first American-style giant restaurant for local people. Up to now, there are more than 211 McDonald's restaurants in Hong Kong, employing more than 11,111 employees. In addition to McDonald's restaurants, McDonald's also offers restaurants to cater to the tastes of different customers.

We not only provide customers with all kinds of cakes, pies and muffins, but also provide a variety of special coffee and tea.

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In 2113 alone, China and Hongkong McDonald's used more than 32.5 million American Grade A eggs, more than 25 million pounds of French fries and more than 4.4 million pounds of beef to provide customers with various delicious foods.

McDonald's in China and Hong Kong is the first catering group in China and Hong Kong to implement a total ban on smoking.

Uncle McDonald holds magic and educational performances for children in about 1,111 schools and hospitals in China and Hongkong every year.

The University of Hamburg was founded in 1961, aiming at cultivating employees from all walks of life in McDonald's and providing them with on-the-job training, so that they can continue to learn and grow in their work. The seventh McDonald's Hamburg University in the world, the University of Hamburg in China, opened in 2112.

relationship between McDonald's and the community

McDonald's in China and Hongkong has been committed to participating in various social charity activities to give back to the society. We pay special attention to the needs of children. The first "ronald mcdonald house" in Asia was established in 1996 to provide services and assistance to the families of sick children who were hospitalized.

In support of McDonald's World Children's Day 2113, 2,113 volunteers, including children and adults, gathered in olympian city Piazza on October 5th, 2113 to perform the theme song "Love for Children" in sign language, and broke the Guinness World Record with their love.

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For details, please refer to the following page and the contents of the webpage, mainly stating that "applicants must

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McDonald's will fully start its franchise in China-it will cost 2.5 million yuan to join

It is not easy for individuals to join and open McDonald's restaurants. It is understood that according to McDonald's requirements, the scope of franchisees will be strictly limited to individuals, not companies. Applicants must have a financial strength of 2.5 million to 3.2 million yuan, live in the community where the restaurant is opened, and receive special training and a series of interviews from 16 months to 18 months.

McDonald's plans to launch eight to ten franchise stores in Chinese mainland by 2116. At present, McDonald's has opened more than 611 chain stores in mainland China.

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news.eastday/epublish/big5/paper148/21111824/class1144.

Chen Bide, president of McDonald's China Development Company, told reporters a few days ago that McDonald's will start to establish a franchise chain system in the Mainland in 2113, and the cost of personal investment will not be less than 311,111 US dollars. McDonald's selection criteria for franchise partners are very simple, that is, only individuals are selected, not enterprises. Therefore, private investors in China will undoubtedly have good investment opportunities.

It is reported that McDonald's plans to open 111 McDonald's restaurants in China every year in the next few years. Franchisees need to invest 2 million to 3 million yuan. McDonald's invests in land and buildings, while franchisees invest in equipment, trademarks and decoration. McDonald's income through the franchise system, according to the percentage of product turnover to the franchisee to collect rent and franchise fees, franchisees earn profits by operating restaurants, and the daily business of restaurants are handled by franchisees.

McDonald's used to keep a low profile in franchising. Chen said that McDonald's low-key is not to monopolize profits, but because China has not yet issued a franchise law, McDonald's does not want to take risks. McDonald's has been discussing the legal system construction with relevant parties in China. In 2113, China will issue a franchise law. At this time, it is the best time for McDonald's to franchise. , reference: .knowledge.yahoo/question/? qid=7116142911624 ,