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The brand strength of Le Cong Red Star Macalline

Le Cong Red Star's brand effect is extremely strong, in addition to Red Star Macalline, Howdart investment in brand stacking effect, the domestic top furniture manufacturing enterprises to join, so that Le Cong Red Star has become the country's premier top furniture manufacturing enterprises gathered furniture shopping mall.

Le Cong Red Star Macalline has been with nearly 2,000 furniture brands to establish a strategic partnership to attract merchants into the field, to establish a win-win relationship. The company has strict requirements on the scale, strength, product design and development capability, after-sales service and decoration image of the stationed manufacturers, which have been stationed in Lechong Red Star Macalline are Milo, Baiqiang, Chivas, Federal, Dynasty, in to the letter, Cage, Parry, Meimengshi, Hennessey, left and right sofas, City Window, Giese, Yalan, Ming Qing Fengyun and other well-known brands.

Le Cong Red Star's home furnishing category is complete, with all kinds of brand counters, covering suites, upholstered furniture, children's furniture, office furniture, hotel furniture, building materials, decorative and other fields, but also ad hoc nearly 20,000 square meters of luxury European and American furniture hall, specializing in medium and high-end brands of European and American furniture. As a result of how to investment and red star Macalline strong capital reserves and the strategic positioning of the red star from the red star, red star Macalline and how to reach a strategic agreement: within 5 years to return to the people, do not make profit plan, wholeheartedly for the consumer service.

In the globally famous, inch of land in the Lechong furniture business district, Howdah and Redstar made a well-thought-out concessions to join the brand and return to the consumer's long-term plan: in the Lechong furniture business district, the geographical location of the Redstar, its rent is the lowest. Therefore, consumers in the red star from the music to buy furniture, often more cost-effective than other shopping centers. Join the brand also invested in important forces, have opened a directly-managed stores in Lechon Red Star. Brand manufacturers in Lechon from the opening of directly-managed stores, in addition to domestic and international consumer services, there are the following purposes:

1, test whether the new product can be recognized by consumers. Due to the high traffic flow of Lechong Red Star, retail consumers and professional buyers from the country and the world bustling, brand manufacturers often use the platform of Lechong Red Star, test whether new products can get the consumer's favor and global professional buyers praise.

2, dealing with export tailings. China's top furniture manufacturers, are big furniture exporters. Foreigners in the procurement of furniture, manufacturers in order to ensure on-time delivery in accordance with the amount of manufacturers will produce more products, in case of emergency, so the manufacturing companies have some export products tail list. Under normal circumstances, manufacturers will only deal with some foreign trade tailings through directly-managed stores, and these excellent quality foreign products, consumers only need to spend not much money to buy.

3, dealing with the backlog of products. In furniture manufacturing, at any time there will be some excellent quality but the style of the anachronism of the lagging products backlog, in the new products on the market there are also a number of products do not meet the main market demand, the manufacturer will be through the cost price promotions to deal with these commodities, of course, this is handled through the self-owned stores.

So, domestic consumers go to the brand manufacturer's self-owned store in Lechong Red Star, will buy some cost-effective quality products, which are not available in other domestic Red Star stores and franchise stores in other regions. As a large furniture retail and wholesale mall with global influence, Lechong Red Star's all-round three-dimensional service system is also well known in the industry.

Le Cong Red Star is a one-stop international garden-style large-scale furniture shopping mall, but also the first electronic information technology furniture display center from Le Cong: semi-open garden design, creating a comfortable shopping environment; from Foshan Ring Road, only 500 meters, but also allows Le Cong Red Star has a unique geographical location; high-tech intelligent information consulting system and 24-hour electronic security system, to provide customers with a safe and reliable service; in addition to home furnishings, Red Star has a full range of three-dimensional service system is also well-known in the industry. Safe and reliable service; In addition to home business, but also for the guests to provide supporting parking, car wash, food and beverage, business centers, networks, Internet cafes, shopping wheelchairs for the disabled, translation, air tickets, train tickets, boat tickets, hotels and hotels booking, home Ten Mile Street Shuttle Bus, etc., there is a bus directly to the Kau Kou station and Guangzhou Kengkou station, the door also has a number of public **** car can be directly to the Foshan city bus station; Red Star Macalline excellent also set up no reason to return the service system. Le Cong Red Star has been operating smoothly for more than a year, and has been widely praised by domestic and foreign furniture buyers.