Abstract: The catering market is a rose that never fades. Many people choose to switch to catering. In the catering industry, music bar is undoubtedly a very popular choice, and people who want to invest in catering also want to open a music restaurant. However, many people are inexperienced in opening a store for the first time, so they don't know how to open a music restaurant. Let's learn how to open a music restaurant together. First, how to open a music restaurant
1. Promotion of music restaurant
Music restaurant combines elements such as food, wine, music and art, and completes the wonderful cross-border combination of catering and entertainment. The gimmicks of music restaurants are enough to attract people's attention, but we should pay more attention to publicity. Whether it is the traditional advertising mode, Weibo, friends circle and online advertising in the network age, or inviting famous singers to stay at the venue, they are all good publicity tools.
2. The music bar faces the crowd
Young people will be more sensitive to new things. As a combination of literature and catering, the music bar attracts young people with literary flavor. They are flamboyant, exquisite and self-centered, and they need a platform to release and show. Music bar can become this platform, which can provide them with exquisite food, relaxed atmosphere and a platform for display, where the pressure of the younger generation can be suspended and released.
3. Features of the music bar
Music bars are of course indispensable, and they should provide music as well as food. In this respect, singers can be invited to stay, song ordering service can be provided, and a platform for customers to show themselves can also be provided.
4. ingredients of music bar
fresh ingredients bring people not only the taste buds experience, but also spiritual enjoyment. A customer's complaint outweighs a hundred praises, and the first meal provided by the music bar will generate more consumption only if the customer is satisfied with it. The ingredients should be exquisite, hygienic and innovative.
5. Music bar wine
You have a story, I have wine, and music bar wine is more abundant. Besides traditional wine, bartenders can be invited on site, which can provide more diversified services and enhance the atmosphere in the music bar. A charming bartender can't be underestimated. Of course, we should do a good job in drinking propaganda, and please don't drive after drinking.
6. Decoration of music bar
Music bar should pay attention to mood, soft sofa and soft lighting in decoration, providing people with a relaxed, comfortable and free place. In the decoration, we need to work hard, and we need the integration of artistic atmosphere to stay away from the glitz and noise, giving people quiet and romantic.
7. Business hours of music bars
Music bars provide catering and entertainment, and the business hours can start with Chinese food. Of course, this needs to be decided according to the habits of local people. If more people prefer to entertain after dinner, they may wish to open their business hours from afternoon to late at night.
8. Promotion activities of music restaurants
Promotion is a means and a service. For example, you can send wine and cakes on your birthday, and send wine when you spend the full amount. Surprise customers, and customers will surprise us. The cultivation of loyal customers is indispensable for the operation of music bars. Give customers a little warmth and customers will give the bar a light.
9. Efficient service
In the final analysis, customers pay attention to the consumption experience. As a service staff, we should provide intimate and efficient services to customers, and respond quickly even if customers are unreasonable, so as not to affect the operation of the whole store.
Second, what should be paid attention to when opening a music restaurant
1. The preparatory stage of opening a store
1. Figure out what kind of music restaurant to open
Before starting preparations and starting operations, catering entrepreneurs must figure out what kind of store they want to open, whether it is a single-product store or a national specialty or a flavor store, buffet or fast food restaurant. , after careful consideration before you start.
2) Calculating the investment cost
The size and geographical location of the store, as well as the local economic development and prosperity will greatly affect the amount of funds invested. The rental cost and decoration cost of restaurants in prosperous areas will be much higher than those in other ordinary areas, and the risk and capital investment should be carefully measured. After all, renting a store is very different from opening a store in your own property.
3) To operate legally, go through the relevant business procedures
Before opening a store, go through the formalities in accordance with national laws to obtain the legal operation right.
2. Site selection stage-site selection criteria
1) Selection of geographical location
The selection criteria of food and beverage outlets are business districts and people flow. According to their own positioning and target crowd selection, shopping malls should look at mature business districts, community stores should look for communities, and fast food restaurants should be attached to office buildings.
2) Selection of surrounding environment
The economic characteristics of the surrounding environment of stores directly affect the operation of restaurants, and corresponding countermeasures must be made according to their characteristics. For example, in areas with different characteristics such as business district, business district, industrial district, university district, entertainment district and residential district, the environment is obviously different.
3) Choice of market
The degree of competition of restaurants of the same type in the region will greatly affect the future profits, which should be taken into account.
4) considering the source of tourists
it is best for restaurants to choose places close to both residential areas and commercial areas.