Shop Merchants Program
Part I: Project Business Planning
One, the overall business positioning
Commercial projects in the early stage of the positioning, according to the regional market consumption level of the residents, consumer preference decisions! It is best to do a detailed market research
Two, the project theme concept refining
The planning of the commercial project has been introduced into the "city living room", "green business", "urban leisure square
Shop Investment Program Theme 1: "City Living Room" - Popularity
The second living room of the owners, based on its advanced operation and management standards and the developer's unique development ideas, will become the "City Living Room" of Huizhou City. The project is located in the McCourt Avenue, is one of the most representative areas of Huizhou modern urban construction landscape, whether it is the current situation, or visionary planning, is a well-deserved "city living room" in Guangzhou, and become a window to show the new image of Huizhou. The launch of the fashion international commercial project will undoubtedly drive the area and even the entire city construction and economic development, and become a new living place for people to gather.
Shop Merchants Program Theme 2: "City Leisure and Life Square"--Atmosphere
City Garden Leisure Space has a commercial plaza, stacked-level tree pools, spring-themed sculptures, jade column fountains stacked water, looking at the autumn pavilion, water feature wall, autumn-themed sculpture, landscape pillar lamps, characteristic style sculpture, leisure plaza, etc. The landscape is rich and shows calmness and health.
At the same time, the function of the stores is positioned as a commercial center integrating shopping and leisure, which perfectly combines life and leisure and highlights the lifestyle of people in modern cities.
Shop Merchants Program Theme 3: Fashion Center in the Core Area - Vitality III. Commercial Functional Positioning
Built as a leisure life plaza that embraces the comprehensive functions of fashion, culture, recreation, entertainment, shopping, etc., in order to satisfy the needs of the middle class in Huizhou City for leisure and culture, so as to achieve the goal of meeting the demands for freedom, relaxation, communication, fashion, shopping and other functions.
With the improvement of people's consumption level, it is difficult to satisfy the needs of customers with simple shopping service, and it has become a trend to use double holidays and festivals for leisure and entertainment shopping and consumption, so we can introduce entertainment, leisure and other service industries on the basis of our main retail business to facilitate customers and bring prosperity to the shopping mall. Our proposed functions are as follows: Function Content
Department store Jewelry, glasses, clothing, accessories, shoes and hats, thematic specialty stores, home, leather, electronics
Supermarket Daily necessities
Dining Cold drinks, coffee shops, bars, tea houses
Entertainment Small video halls, karaoke, dance halls, video games, bowling Leisure Bookstore, Music City, Culture Gallery, Aquarium
Services Hairdressing, Sauna, Laundry, Photography, Fitness, Foot Care Repair, Home Appliance Repair
Business Business Service Centers, Banks, Securities, Funds
For the retail sector, our requirements are for mid-range and high-end retailers and well-known brands. Dining is mainly simple and casual, mainly to realize the convenience of the shopping crowd in the mall, but in order to keep the environment clean, we reject the food and beverage industry with kitchens.