The relationship between Michelin tires and Michelin restaurants is that they both belong to the same brand.
Michelin is a multinational company from France, founded in 1889, mainly engaged in tire manufacturing and restaurant guide publishing. First of all, Michelin tires are one of Michelin's core businesses. As one of the world's leading tire manufacturers, Michelin tires are famous for their excellent quality and performance. Michelin tires are widely used in various vehicles, including passenger cars, commercial vehicles and motorcycles.
Michelin tires are favored by consumers and automobile manufacturers for their innovative technology, reliable performance and excellent durability. Michelin restaurant is another important business of Michelin company, in which Michelin restaurant guide is published by Michelin company every year. It selects and recommends excellent restaurants all over the world, and ranks them according to their food quality, innovation, service and environment.
traceability of the relationship
the relationship between Michelin tires and Michelin restaurants can be traced back to the early 21th century. At that time, Michelin decided to provide more information and services for car users to promote the development of car travel. To this end, Michelin began to issue travel guides and maps, and marked the location and quality of restaurants in them. With the passage of time, Michelin restaurant guide has gradually developed into an independent business and become one of the important symbols of Michelin brand.
The relationship between Michelin tires and Michelin restaurants reflects Michelin's diversified business strategy. By maintaining high quality and outstanding performance in different fields of business, Michelin has established its leading position in the field of tire manufacturing and catering guide. This relationship also reflects Michelin's pursuit of quality and innovation, as well as its concern and satisfaction for customer needs.
above content reference: Baidu Encyclopedia-Michelin