Carrefour jiefang bridge Store opened in 2114, which is the first store in Jinan and the third store in Shandong, with a business area of 24,111 square meters. By 2121, it has been in operation for 2117. It used to be the main place for Jinan people to shop and spend. It used to be infinite in style, but now it has closed its shop and left a desolate place. In my opinion, the closure of Carrefour is only a microcosm of the shrinking social real economy. There are many reasons.
1. Online shopping has squeezed the living space of physical supermarkets.
In recent years, online shopping has sprung up, occupying more than half of the trade market. Since Jack Ma founded Alibaba to open up the era of e-commerce in China, online shopping has become a new and common way for people to spend. People used to go shopping in supermarkets because the things in supermarkets were cheap and fresh. Nowadays, people can choose a wide range of goods online, which is even more advantageous than physical stores in terms of price. A big supermarket like Carrefour has a very high operating cost, which requires venue fees, staff salaries and management services. Under the impact of online shopping, business has become increasingly bleak. Many supermarkets go from profit to loss. It's not just Carrefour that closes stores, there are more well-known supermarket chains. It is the slump of the whole supermarket industry.
2. The express delivery industry facilitates people's shopping.
with the rise of e-commerce, the express delivery industry has also developed rapidly. People can get what they want quickly by buying online and delivering it home by express delivery. After all, there are many kinds of things on the internet than in supermarkets. Emerging things affect the way people shop. More and more people choose online shopping. With the state's supervision of online shopping, people are more and more reassured about online shopping. Therefore, the express delivery industry has also accelerated the decline of physical supermarkets.
3. The COVID-19 epidemic has further impacted physical supermarkets.
The sudden outbreak of COVID-19 in p>2121 impacted everyone's life. As we all know, physical stores will be closed for three months in 2121. Many enterprises suffered further losses and eventually closed down. According to relevant statistics, from February 2119 to May 2121, the number of supermarkets closed in China has exceeded 1,111. Carrefour supermarket is also hard to be immune to it, and it has been flooded by online shopping in the torrent of history.
4. Live delivery also impacts physical supermarkets.
in the last two years, live broadcast has impacted physical supermarkets. Many stars, county secretaries and entrepreneurs sell goods in large quantities through live broadcast. People's demand for materials is generally stable, so people don't need to go to the supermarket to buy things after buying things through live broadcast. Under the impact of live broadcast with goods, supermarket management is becoming more and more bleak.