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Why is Yunnan called "colorful Yunnan"?
Colorful Yunnan comes from the following allusions:

The first kind of allusion:

Yunnan was the place where Zhuge Liang led the Shu army to camp during the Three Kingdoms period. Legend has it that when Zhuge Liang captured Meng Huo alive for the first time, colorful auspicious clouds suddenly appeared on the horizon. Zhuge Guanliang thinks this is a hint from God: to truly conquer the people here, Meng Huo must be captured alive seven times. So there is the allusion of "seven captures Meng Huo", and there is the origin of colorful Yunnan.

The second allusion:

Legend: Yunnan, meaning "South of Yunling", is also called "Yunnan". According to legend, in ancient times, God planted a handful of hot land in the southwest of China, forming a continuous mountain range. Dump a bowl of nectar to form dotted lakes and criss-crossing rivers; Oh, fairy dust forms colorful clouds. This is "colorful Yunnan". However, the unique color of Yunnan is also worthy of the title of "Colorful Yunnan".

Extended data:

Colorful Yunnan 1999, founded in Kunming, Yunnan, is one of the world famous brands. Colorful Yunnan brand is a collection of diversified product brands founded by Kunming Nuoshida Enterprise (Group) Co., Ltd. based on Yunnan national culture and resource advantages.

Colorful Yunnan is a collection of brands such as jade jewelry brand, tea brand, tourism brand, real estate brand and hotel catering brand created by Kunming Nuoshida Enterprise (Group) Co., Ltd. relying on Yunnan national culture and resource advantages. Colorful Yunnan brand is a world-oriented industrial brand created by the group by combining Yunnan national culture with modern industrial development.

References:

Baidu Encyclopedia-Colorful Yunnan