Here are three marketing techniques to share with you.
First, maximize your own advantages.
Xiaoman's greatest advantage is his youth. This advantage needs to be made good use of, so we have opened self-media and short video accounts.
On these platforms, we constantly publish our own stall sales and personal life, focusing on people in the same city (nearby), attracting potential users and refreshing consumers' cognition.
This is only the first step, at best, it can only be regarded as "preheating", and real marketing needs our second step. Then look down.
Zhejiang girls set up stalls to sell snacks and make money by "lottery" every day. The three skills behind them are very important.
Second, launch a lottery.
Have you ever wondered why consumers are willing to wander in the street?
In essence, it is because of this grounding method that they have a sense of belonging (fireworks).
In this case, we should make good use of the "entertainment psychology" of consumers and carry out the following activities:
As long as there is a lucky draw, there is a chance to buy snacks from 5 yuan with 3 yuan money.
It seems that the concessions are not strong, but consumers are particularly willing to try.
Why? Because it's fun, interesting and economical.