South Beauty takes "Fashion, Classic, Taste, Dignity" as its business philosophy, and is committed to building a world-class Chinese food brand and becoming a management benchmark in the global catering industry.

South Beauty expects to give every customer a wide variety of unique flavors, nutritious and healthy products and an unforgettable dining experience, and looks forward to customers patronizing South Beauty again. South Beauty cares for the society and is grateful to the society and partners who support the development of South Beauty, and expects to continue to create the best profits, constantly surpass itself, and bring the best returns to the investors of South Beauty. South Beauty takes "diligence, integrity, gratitude and love" as the standard of staff virtues to require its employees:

Must have a noble and upright character, to be upright, to have a righteous heart, and to have a righteous behavior;

Must have the spirit of hard work, diligence, thrift, and diligence;

Must have the heart of gratitude, to be grateful to the society, grateful to the guests, and grateful to the investors. Thanksgiving society, thanksgiving guests, thanksgiving for all the good things;

Must have love, no "no" to work, "love" to life, "love" to life. The first is to have a "love" for life.

South Beauty regards every employee as a family member and advocates caring for the working partners around them, expecting every partner to be able to realize his/her maximum potential and grow with South Beauty***.